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Apple Car: Bad Idea After All

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Re: Apple Car: Bad Idea After All

#281

Post by mr_toad »

giobox wrote: post #248
fdye wrote: post #26

So I've always wondered if Apple actually building a 'car' was ever really the goal. It seems like a skunkworks where they try crazy things and then incorporate into Carplay. Future seems to be ever expanding Carplay support. I use it and probably would not buy another car that did not have it integrated. I imagine car manufacturers are somewhat tired of always building HUDs and in vehicle control systems. So gradual…

I think this is a fair take, and I've had similar thoughts too. However, one thing computer industry people don't seem to get is how much the idea of Apple owning the "dials" on the instrument cluster as shown in the keynote this year will likely go down like a cup of cold sick at most European auto makers. In many cases the designs or colors used in the dial faces have decades of brand history behind them. Regardles…

> auto-makers are in no rush to become just a dumb pipe for apple or google's driving software

The cellphone carriers and manufacturers wanted control too. They both used to dictate what you did with your phone. Apple wouldn’t be the Apple we know today if it hadn’t up-ended that market.

I can’t really see Apple producing something so good that it makes all other car manufacturers efforts look like crap, but then most people would have said the same about the phone industry.

Re: Apple Car: Bad Idea After All

#282

Post by gernb »

fdye wrote: post #26

So I've always wondered if Apple actually building a 'car' was ever really the goal. It seems like a skunkworks where they try crazy things and then incorporate into Carplay. Future seems to be ever expanding Carplay support. I use it and probably would not buy another car that did not have it integrated. I imagine car manufacturers are somewhat tired of always building HUDs and in vehicle control systems. So gradual…

Of course it is. Apple wants 30% of everything their car delivers you to. You're Apple's customer and they're bringing their customers to your business so clearly they deserve 30%. Plus even more lock-in, if you want to switch to Android or something else you'll have to buy a new car.

/s

Re: Apple Car: Bad Idea After All

#283

Post by cercatrova »

e63f67dd-065b wrote: post #268
cercatrova wrote: post #128

Earlier quoted context omitted.

Who buys cars for their HUD? I buy cars for their performance, miles per gallon (or electric equivalent), brand value, etc.

Speaking as somebody who doesn't care at all about cars, the primary things that would drive my car purchase would be: - Cost (per unit distance in fuel, maintenance, etc) - Comfort (which includes integration with other software, ie Carplay) I don't care about "performance"; I don't even know what that means, and frankly I don't care. The car needs to get from my house to some other point on the map and back cheaply…

By performance I mean the comfort of driving on the road. I used to have an anemic car which sputtered every time it drove. The engine was fine, the mechanic said, just weak. So now I look for a comfortable drive. It doesn't have to be a racecar, but it should be powerful enough to have a smooth ride.

Re: Apple Car: Bad Idea After All

#284

Post by pcurve »

aetherane wrote: post #125

I don't get why Apple's user experience keeps being repeated as "second to none". It really depends on what you are doing and used to. I personally find Android easier to use than iOS, but maybe I would feel differently if I haven't been using it for a while.

I use both Mac/Windows/ios/android

I agree 100%.

I would even say the same about Windows vs MacOS

I'm so fed up with all the hidden gestures. That's all fine, but give me redundant buttons / controls too.

Re: Apple Car: Bad Idea After All

#285

Post by gumby »

concinds wrote: post #274
fdye wrote: post #26

So I've always wondered if Apple actually building a 'car' was ever really the goal. It seems like a skunkworks where they try crazy things and then incorporate into Carplay. Future seems to be ever expanding Carplay support. I use it and probably would not buy another car that did not have it integrated. I imagine car manufacturers are somewhat tired of always building HUDs and in vehicle control systems. So gradual…

Strongly disagree with this; we have many indications that Apple's efforts aren't just on CarPlay. First, Apple's car project is clearly mostly focused on self-driving (tying into Apple's mapping efforts). To steelman your argument, it's possible that Apple's just trying to develop self-driving software that car companies can just adopt into their cars, but that would be absolutely unprecedented for Apple; they just…

> Personally, I feel it would be better for Apple to design an electric bike than a car;

The iphone is already the self driving bicycle of the mind.

https://www.youtube.com/watch?v=KmuP8gsgWb8

Re: Apple Car: Bad Idea After All

#286

Post by samatman »

gatonegro wrote: post #42
lucasmullens wrote: post #29

Earlier quoted context omitted.

The latest iPhone reversed course on the disposability piece a little bit, making it arguably the most repairable iPhone ever.

Yes, and then went and serialised the parts.

Good.

That helps with two things I don't want: thieves stealing my phone, and unscrupulous repair shops using counterfeit parts.

Re: Apple Car: Bad Idea After All

#287

Post by Danieru »

eande wrote: post #261
jononomo wrote: post #102

I wish Toyota would partner with Apple for their internal maps, screen, controls, etc. Toyota seems to have a major problem with intuitive usability (especially for my parents who are in their 80s). Toyota is the largest car company in the world and makes the most reliable vehicles in the world, but they need that extra touch to take them to the next level. Just as I would never by a phone that is not an iPhone, or a…

Toyota is heavily investing and committed to launch their own groundbreaking Arene OS solution through the Toyota's Woven Planet Group starting in 2025. https://www.reuters.com/business/autos-transportation/toyota...

They've hired a ton of foreign software engineers into the woven group. If anything I wonder if woven's biggest impact will have been ease of hiring talent.

Re: Apple Car: Bad Idea After All

#288

Post by mark_l_watson »

thinkling wrote: post #266
fdye wrote: post #26

So I've always wondered if Apple actually building a 'car' was ever really the goal. It seems like a skunkworks where they try crazy things and then incorporate into Carplay. Future seems to be ever expanding Carplay support. I use it and probably would not buy another car that did not have it integrated. I imagine car manufacturers are somewhat tired of always building HUDs and in vehicle control systems. So gradual…

I was thinking along those lines, but the majority of phones are Android and I can't see a car manufacturer tying major features of a vehicle to users of Apple phones. Do they get Google to implement equivalent Android features just as CarPlay and Android Auto are complementary now? In some ways that makes sense (you get the personal assistant you prefer instead of one provided by the car company) but it means differ…

I have a 1 year old Honda Pilot - it works with Apple CarPlay as well as the equivalent from Android.

It seems easy enough for car manufacturers to support both.

Re: Apple Car: Bad Idea After All

#289

Post by [deleted] »

thinkling wrote: post #266
fdye wrote: post #26

So I've always wondered if Apple actually building a 'car' was ever really the goal. It seems like a skunkworks where they try crazy things and then incorporate into Carplay. Future seems to be ever expanding Carplay support. I use it and probably would not buy another car that did not have it integrated. I imagine car manufacturers are somewhat tired of always building HUDs and in vehicle control systems. So gradual…

I was thinking along those lines, but the majority of phones are Android and I can't see a car manufacturer tying major features of a vehicle to users of Apple phones. Do they get Google to implement equivalent Android features just as CarPlay and Android Auto are complementary now? In some ways that makes sense (you get the personal assistant you prefer instead of one provided by the car company) but it means differ…

[deleted]

Re: Apple Car: Bad Idea After All

#290

Post by babyshake »

fdye wrote: post #26

So I've always wondered if Apple actually building a 'car' was ever really the goal. It seems like a skunkworks where they try crazy things and then incorporate into Carplay. Future seems to be ever expanding Carplay support. I use it and probably would not buy another car that did not have it integrated. I imagine car manufacturers are somewhat tired of always building HUDs and in vehicle control systems. So gradual…

> Future seems to be ever expanding Carplay support. I use it and probably would not buy another car that did not have it integrated.

What specifically about Carplay makes it so important, versus the non-Carplay equivalents that other modern cars have?

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