Earlier quoted context omitted.
Hey Deepak, I saw your comments about this on Twitter, and it’s good to see this article as well. Personally I don’t think UPI will ever go to a fully-paid model, but I’d love to know what you think about the potential for a “freemium” model, eg with payment protection or improved anti fraud built in. My sense is that combating fraud/abuse costs money and currently UPI essentially relies on the customer not making mi…
A freemium service can already be built with a payment escrow for anti fraud protection, for willing merchants and customers. Fighting fraud is useful for banks to invest regardless of whether it's UPI or not, I'm not sure if you need separate models for UPI. Request abuse is pretty easy to track i imagine, for any bank or even for npci...and npci has a big profit pool. Indeed internet shutdowns are a problem but i t…
They will not. They will double down. They will develop tooling to shut down just the people they need to to cripple any movement, and if you don't think they will, just look at the U.S.