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The Sugru story

sugru.com

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Re: The Sugru story

#21

Post by mgkimsal »

ajays wrote: post #7

What an amazing story! It is interesting how much they mention "community". I have a feeling that forming such a community of early adopters and treating them well is the future of marketing. The days of "build a better mousetrap" may be numbered; now you not only need a better mousetrap, you also need a community of people who will use it and support you.

difficult balance. you still need a better mousetrap to have those 'raving fans' in the first place. only so many people will join a community (and stay) out of pity or goodwill. The product/service still has to be good to start with. Alternatively, there has to be some belief that the product/service will become good, if it's not from day 1. But that belief can only be sustained for so long without evidence.

Re: The Sugru story

#22

Post by morsch »

yanowitz wrote: post #5

Their customer support has also been great. I ordered an early batch, they discovered it had some problems and proactively notified me, explained they were manufacturing replacement batches and then sent me the bug fixed version. And I hadn't yet noticed the problem. How I wish all companies were like that.

6. Offer surprisingly good customer service.

Re: The Sugru story

#23

Post by Zirro »

Sweet story. A part fell of my earphones a few days ago, exposing the water-sensitive internals. I think I'll order a pack of Sugru and see if I can fix them myself :)

Re: The Sugru story

#24

Post by harrisonp »

jannes wrote: post #19
marcusf wrote: post #10

This is slightly OT, but if someone from Sugru is reading, the page looks weird in Chrome. The background is very jittery when you scroll (Chrome 15.0.874.121). It stays fixed in Safari and scrolls down in Firefox, and both look fine, but Chrome looks a bit weird.

That's because whoever coded this page decided that it's a good idea to emulate "background-position: fixed" by updating the "background-position" of the #main element on every scroll event. Which seems quite stupid if you ask me.

word. yep, something like background-attachment to fixed when the element is scrolled into view

Re: The Sugru story

#26

Post by lambada »

Sounds fantastic, although given some of the examples (child-proof camera, and dishwasher repair) the fact it's not certified as being food or child safe is slightly disturbing.

I'd play down those two examples if it was me, until it did get certification from a reputable source.

Re: The Sugru story

#27

Post by Hovertruck »

jannes wrote: post #19
marcusf wrote: post #10

This is slightly OT, but if someone from Sugru is reading, the page looks weird in Chrome. The background is very jittery when you scroll (Chrome 15.0.874.121). It stays fixed in Safari and scrolls down in Firefox, and both look fine, but Chrome looks a bit weird.

That's because whoever coded this page decided that it's a good idea to emulate "background-position: fixed" by updating the "background-position" of the #main element on every scroll event. Which seems quite stupid if you ask me.

This was almost too annoying for me to actually pay attention to the page.

Re: The Sugru story

#28

Post by jsilence »

Well done Sugruonians!

Fixed the broken side brushes of my Deebot yesterday. With Sugru of course. Very nice material, easy to handle, good results. Recommend it.

-jsl

Re: The Sugru story

#29

Post by freehunter »

lambada wrote: post #26

Sounds fantastic, although given some of the examples (child-proof camera, and dishwasher repair) the fact it's not certified as being food or child safe is slightly disturbing. I'd play down those two examples if it was me, until it did get certification from a reputable source.

Yes, the use on medical tubing made me wonder what the effects would be if the liquid in that tube came into contact with the sugru then was applied intravenously. Would it break down with liquids? Would it carry it into the body? The FDA may have something to say about that use, and there _has_ to be something sanctioned by the doctors that _is_ approved for this use case.

Re: The Sugru story

#30

Post by lambada »

freehunter wrote: post #29
lambada wrote: post #26

Sounds fantastic, although given some of the examples (child-proof camera, and dishwasher repair) the fact it's not certified as being food or child safe is slightly disturbing. I'd play down those two examples if it was me, until it did get certification from a reputable source.

Yes, the use on medical tubing made me wonder what the effects would be if the liquid in that tube came into contact with the sugru then was applied intravenously. Would it break down with liquids? Would it carry it into the body? The FDA may have something to say about that use, and there _has_ to be something sanctioned by the doctors that _is_ approved for this use case.

Nice catch, I missed the implications on that one, but you're right - seems like a potential legal nightmare in that particular case.
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