I actually worked providing infrastructure to tech companies; from large enterprises to startups. I think I realized starting in the early to mid 10's that all the startups I was working with were just about taking VC money to provide the founders with hip, well paying jobs - the stated goal of the company was mostly immaterial and the "change the world" talk was virtue signaling to the rank and file so they don't feel so bad about their place in it. I wasn't all that thrilled but I've got to eat too and I'm not built for retail or labor, so what was I going to do?
Might be worth noting that I tend towards the depressed side already so my point of view might be a bit skewed. But when I watch Office Space or other works by Mike Judge, I realize I'm not exactly alone at least.
And keep in mind that this article is about a Buy Now, Pay Later (BNPL) type business - what about that is all that revolutionary? I'm sure the leadership wrapped it up as "empowering people to purchase goods they need today" or something else, but everyone knows they're selling people baubles like TVs with predatory lending, right?