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Hacking the Hedonic Treadmill

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111–120 of 148 posts

Re: Hacking the Hedonic Treadmill

#111
post #103

"Commercial breaks––people actually enjoy TV more with commercials." I've never enjoyed being disrupted by commercials nor has anyone else. This is why Tivo became so popular

The ideal would be a return of intermissions. A calm reminder from the Roku to take a breath, get up, maybe grab some water.

(Movie theaters would make more money this way, also.)

Re: Hacking the Hedonic Treadmill

#112
post #103

"Commercial breaks––people actually enjoy TV more with commercials." I've never enjoyed being disrupted by commercials nor has anyone else. This is why Tivo became so popular

https://hbr.org/2010/10/defend-your-research-commercials-mak... > The study: Leif Nelson, in collaboration with Tom Meyvis of New York University’s Stern School and Jeff Galak of Carnegie Mellon’s Tepper School, showed subjects three kinds of TV shows: Taxi episodes, nature documentaries, and Bollywood programs. Some watched the shows with commercials, some without. Subjects who watched TV with commercials reported g…

It was actually several studies, most were conducted on ~100 American college students in 2009. The authors themselves weren't totally convinced:

> As has been shown with other positive life experiences, people predict and recollect experiences in terms of their imperfect expectations and often independent of their actual experience. As such, after having watched a show with commercial interruptions, consumers may rely on their lay beliefs and later recall that experience as aversive, which in turn will lead them to expect more aversive reactions to commercial interruptions in the future.

-- Enhancing the Television Viewing Experience through Commercial Interruption

Re: Hacking the Hedonic Treadmill

#113
post #66
post #20

Anna Lembke’s “Dopamine Nation” has a lot of interesting takes on the subject. One takeaway I got is that dopamine seeks a balance. Opting for pleasure seeking often ends up getting experienced as pain. An example of that is drug tolerance. Oddly, the reverse is also true: seeking pain can often lead to an experience of pleasure. The invigorated feeling after a cold shower, or how hard exercise leads to highs. She is…

Are exercise highs real? Do all people experience them or is it a genetic niche? I've tried a bunch of different exercise methods. Gone running, swimming, weightlifting etc and I've never experienced anything close to a high afterward. I'll be tired, sometimes I'll feel proud of breaking a personal record but there's never any physical positive sensation or euphoria to me that would resemble the "runners high" that p…

If they are, in my experience they seem to be mediated by the endocannabinoid system and not primarily opiod release due to trauma and adrenaline.

The only times I've felt it were on the tail end of cross country meets (a 5k race pace) and it was quite nice. Kind of an electric Bliss in your whole body. Borderline arousing at the risk of oversharing lol.

Re: Hacking the Hedonic Treadmill

#115
post #103

"Commercial breaks––people actually enjoy TV more with commercials." I've never enjoyed being disrupted by commercials nor has anyone else. This is why Tivo became so popular

Not exactly the same, but I often watch TiVo'd or otherwise-DVR'd content; I might start 30 minutes 'behind' on a 3 hour event and have a very, very hard time 'catching up' to live -- I pause for my bathroom breaks and grabbing food or drink, and find that I need almost as much time away from the content as the commercial breaks (which I'm skipping) would have offered.

It's still nice being able to choose when to take those breaks, however.

Re: Hacking the Hedonic Treadmill

#116

Earlier quoted context omitted.

https://hbr.org/2010/10/defend-your-research-commercials-mak... > The study: Leif Nelson, in collaboration with Tom Meyvis of New York University’s Stern School and Jeff Galak of Carnegie Mellon’s Tepper School, showed subjects three kinds of TV shows: Taxi episodes, nature documentaries, and Bollywood programs. Some watched the shows with commercials, some without. Subjects who watched TV with commercials reported g…

Plausible explanations include (a) the study is flawed, (b) some TV is so bad the commercials are a relief, or (c) the cohort that enjoys TV with ads more are the nascent idiocracy. Did those willing to pay more for the DVDs want the ads on the DVD? Or pay more to get without ads?

The article says the reason. A pleasurable activity being interrupted and restarted is more pleasurable due to the resumption. This makes a lot of sense to me, because I certainly enjoy a lie in more if I wake up and then go back to sleep than if I merely woke up at the later time.

I think it's a variant of the old "nothing feels good if nothing feels bad to compare it with" chestnut. You could probably replace the commercials with almost anything mildly inconvenient.

Re: Hacking the Hedonic Treadmill

#117
post #103

"Commercial breaks––people actually enjoy TV more with commercials." I've never enjoyed being disrupted by commercials nor has anyone else. This is why Tivo became so popular

As I have gotten older, and as I am watching more serialized TV (and sometimes news), I find it helps to get a break once in a while. Mental or watch based breaks are one thing but I find myself ignoring them. Commercial breaks that I do not control are definitely helpful. Now I do not want 38 minutes of TV and 22 minutes of commercial, but I would definitely welcome fixed 2 minutes breaks every 20 minutes or so. I may still skip through them, but there may be times when I just let it run while I walk around or check messages - we can talk all we want about device addiction but if I know I will get a break, I am less tempted (and maybe less addicted) to check messages by pausing the show.

Re: Hacking the Hedonic Treadmill

#118
post #66

Earlier quoted context omitted.

Are exercise highs real? Do all people experience them or is it a genetic niche? I've tried a bunch of different exercise methods. Gone running, swimming, weightlifting etc and I've never experienced anything close to a high afterward. I'll be tired, sometimes I'll feel proud of breaking a personal record but there's never any physical positive sensation or euphoria to me that would resemble the "runners high" that p…

> Are exercise highs real? Do all people experience them or is it a genetic niche? I think peoples descriptions of exercise highs are overblown in general. When I was training hard I'd feel pleasantly worn out afterwards and would certainly agree that I got the endorphins flowing.

People are actually different. Just because you don't experience the actual euphoria I do doesn't lead me to assume you're making it up that you don't. Those of us describing it that way aren't exaggerating.

Re: Hacking the Hedonic Treadmill

#119
post #103

"Commercial breaks––people actually enjoy TV more with commercials." I've never enjoyed being disrupted by commercials nor has anyone else. This is why Tivo became so popular

A side-effect of commercial breaks is interrupting viewer's eye-contact. In case of longer breaks people often walk around for a couple of minutes.

Re: Hacking the Hedonic Treadmill

#120

Earlier quoted context omitted.

Plausible explanations include (a) the study is flawed, (b) some TV is so bad the commercials are a relief, or (c) the cohort that enjoys TV with ads more are the nascent idiocracy. Did those willing to pay more for the DVDs want the ads on the DVD? Or pay more to get without ads?

The article says the reason. A pleasurable activity being interrupted and restarted is more pleasurable due to the resumption. This makes a lot of sense to me, because I certainly enjoy a lie in more if I wake up and then go back to sleep than if I merely woke up at the later time. I think it's a variant of the old "nothing feels good if nothing feels bad to compare it with" chestnut. You could probably replace the c…

I think it really depends on the type of interruption. Most commercials are not a calm segue to take a break from the show. Advertisers purposely increase the volume because they know you're going to be stepping away and shock you with colors and a barrage of images because they know they have microseconds to get some image into your subconscious so that you can think of their product on your next commute to work.
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