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I used DALL·E 2 to generate a logo

jacobmartins.com

41–50 of 386 posts

Re: I used DALL·E 2 to generate a logo

#41
I think a lot of DALL-E 2 outputs fall into the category of "extremely impressive that a neural network made this" and also "not quite up to the standards of a human expert". Like if you show me an output and told me a machine made it, I'm absolutely fascinated, but if you showed me the same image and told me a human drew it, I'd just scroll past without a second thought. Even so, there are some applications for which being able to generate a pretty okay image for a few cents is a great deal - I use it for things like D&D character portraits.

Of course, DALL-E 2 is not the end of of text-to-image research - it'll be interesting to see where we are a year from now.

Re: I used DALL·E 2 to generate a logo

#42
post #3

My god it is so frustrating that I can't seem to get open ai access any time I have an idea for a project using dall e, gpt, for whatever reason, they won't approve my account. I have to sit here and watch everyone else play with the fun "open" ai tools... company needs a name change if they're going to keep this up.

You could try using Midjourney: https://discord.com/invite/midjourney

Never heard of that. So I looked it up and it seems a service completely based on discord? Both for the community and support (I presume) as well as accessing the service itself? There doesn't even seem to be any HTTP API. Weird :)

Re: I used DALL·E 2 to generate a logo

#43
post #10

With DALLE 2, I’ll pretty much never hire a graphic designer again to make any kind of logo. Good riddance, I’m sick and tired of their pretentious justifications for charging upwards of $500-$1k or more for simple logo designs.

I'm not looking forward to people saying the same of coders in 10 years time...

Trivializing the work of people outside of one's profession while giving more importance to one's own is as old as the human civilization. There are plenty of people cursing software developers right now for pulling six digit salaries in exchange for typing some dumb text on a screen.

Re: I used DALL·E 2 to generate a logo

#44
post #5

This might not be a popular opinion, but I think all the work OP put in here is probably worth more than 50-100 bucks (which is the price of a logo on something like Fiverr). And to make things worse, the logo itself still needs to be cleaned up[1] as it's way too blurry to be seriously used as an app icon, etc. [1] https://raw.githubusercontent.com/cube2222/octosql/main/imag...

It's a cute concept that can work well if done right. In its current state it's not a viable logo because, for one thing, it won't look good in black & white.

> it won't look good in black & white

That sounds like a concern that stopped being relevant for many software companies a decade ago at least.

These days app icons and hero images are more important than whether you can fax or print the logo.

Re: I used DALL·E 2 to generate a logo

#45
post #5

This might not be a popular opinion, but I think all the work OP put in here is probably worth more than 50-100 bucks (which is the price of a logo on something like Fiverr). And to make things worse, the logo itself still needs to be cleaned up[1] as it's way too blurry to be seriously used as an app icon, etc. [1] https://raw.githubusercontent.com/cube2222/octosql/main/imag...

I thought the hardest part about logos is the idea itself? Doesn't matter that it's blurry - the majority of the work has been done.

Re: I used DALL·E 2 to generate a logo

#46
This automates 50% of a modern tech company, now you just need to automate the code generation, which seems already good enough to be on par with modern tech companies. Seems like a manage type can run his entire tech company himself now.

Re: I used DALL·E 2 to generate a logo

#47
I’m fascinated by how much this is exactly like working with a human artist who doesn’t really understand the domain that you are wanting to represent with an image. Iterate, iterate, iterate.

It seems like the most valuable thing this could do is get some of that early exploration out of the way faster and easier than a human can do it, get to two or three concepts that feel like they’re in the neighborhood, and then let a human expert take over and turn it to something final quality. That’s pretty cool.

Re: I used DALL·E 2 to generate a logo

#49

I’m fascinated by how much this is exactly like working with a human artist who doesn’t really understand the domain that you are wanting to represent with an image. Iterate, iterate, iterate. It seems like the most valuable thing this could do is get some of that early exploration out of the way faster and easier than a human can do it, get to two or three concepts that feel like they’re in the neighborhood, and the…

Agreed.

At the end of the article I also described a bit how I would see the evolution of such a tool, and it looks like we're thinking very similarly.

---

Though I think the real breakthrough will come when Dall-e gets 10-100x cheaper (and faster). I would then envision the following process of working with it (which is really just an optimization on top of what I’ve been doing now):

1. You write a phrase.

2. You are shown a hundred pictures for that phrase, preferably from very different regions of the latent space.

3. You select the ones best matching what you want.

4. Go back to 2, 4-5 times, getting better results every time.

5. Now you can write a phrase for what you would like to change (edit) and the original image would be used as the baseline. Go back to 2 until happy.

Re: I used DALL·E 2 to generate a logo

#50
> unfortunately can’t do stuff like “give me the same entity as on the picture, but doing xyz”

That's my main gripe with DALL·E as well. This missing feature makes it impossible to use for stories where the same character goes through an adventure and is present in different settings, doing different things.

Although I don't know much about how DALL·E works, I have the feeling it shouldn't be too hard to add this possibility. That would make it so much better / more useful.

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