I’ve been subscribed for a couple months and it’s been great. A lot more signal-to-noise than most subreddits on the topic. Don’t lose/change the format for most of your newsletters, it’s great as is.
I appreciate that!
My newsletter is making $2k per month with 7k subscribers – AMA
21–30 of 217 posts
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#22I am a subscriber since your early days and I enjoy every bit of your post.
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#23What do your readers hope to get out of the newsletter? Are they looking for inspiration in their own WFH setups or looking to mimic what successful people do? It seems like a "Tools of Titans but for WFH setups" Do you have any plans for your future growth, or just seeing where it takes you at this point?
I think it's a mix of things.
I definitely think some readers are hoping to get some sort of inspiration for their own setups as they either upgrade or begin to WFH more consistently.
I think another group of readers simply like the voyeuristic nature of peaking into their peers workspaces to see how they might compare.
Re future growth... adding a nice visual site to complement the newsletter soon. Very soon!
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#24I am a subscriber since your early days and I enjoy every bit of your post.
Thank you! Do you have a personal favorite?
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#25In building products, no matter what your size, I have noticed that you must consistently market. There's no letting up. Often times people talk about products that create promoters and are good enough that you have users that eventually promote the good for you, but in my experience this is exceptionally rare. Growth also comes in bursts based on advertising events. That may be, for example, by social media presence…
Totally agree! Consistency is the most important lesson in all of this.
I didn't make a single dollar until the 118th edition. 117 editions of doing it simply because I (and the readers) enjoyed this little hobby.
It also took over 400 days for the newsletter to get its first 1,000 subscribers. It would have been very easy to give up on the project in the early days when I wasn't seeing a ton of growth.
Consistency >
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#26How one starts with a newsletter? how did you attract your first 200 subscribers?
Great question! Early on I made it a conscious effort to feature guests with larger followings than me. My hunch (which turned out to be correct) was that after the guests took the time to provide the content they would be very willing to share it with their networks. Once the newsletter went out, I'd share the content on Twitter and tag the guest. 99% of guests go on to retweet or share in their own way after this.
How did you get those guests? I'm curious what your pitch is - it seems like a significant amount of work for them to provide pictures, identify their stuff and answer questions. Do they do it just because people love to share, or is there something else to it?
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#27Earlier quoted context omitted.
Great question! Early on I made it a conscious effort to feature guests with larger followings than me. My hunch (which turned out to be correct) was that after the guests took the time to provide the content they would be very willing to share it with their networks. Once the newsletter went out, I'd share the content on Twitter and tag the guest. 99% of guests go on to retweet or share in their own way after this.
How did you get those guests? I'm curious what your pitch is - it seems like a significant amount of work for them to provide pictures, identify their stuff and answer questions. Do they do it just because people love to share, or is there something else to it?
This is the cold DM I tend to send:
"Hi [name]! I publish a newsletter with x+ subscribers that highlights the workspaces of creative individuals and would love to include you. Let me know if you're at all interested! :)"
I think the earliest guests simply liked the idea of the project and thought it would be fun to share the workspace that they spend hours of their day in.
Now I think people agree because they are able to plug their projects in front of thousands of readers.
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#28> I think it’s important to note that this was not an immediate cash cow… Is it a cash cow? Sorry I really should have something better to contribute!
$2,000 with $0 in expenses... maybe "cash cow" isn't the correct term but it's definitely not too shabby for something that was set up in 5 minutes ;)
The expense was the labor!
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#29I am a subscriber since your early days and I enjoy every bit of your post.
Thank you! Do you have a personal favorite?
I remember I liked Gavin Nelson’s workspace. It was so minimal for a designer his caliber. I enjoyed Alex Cornell’s too.
If I may suggest, it would be cool to include screenshots of their workspace on both desktop and phone. But may be that is too much to ask from them. Anyway thank you for creating a refreshing newsletter!
Re: My newsletter is making $2k per month with 7k subscribers – AMA
#30Fellow workspace design publisher here (https://officesnapshots.com) – Nice work!
I started a home office site ~13 years ago and wasn't able to ever make it happen so I am glad to hear that someone has cracked the code.