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Ask HN: Has YouTube peaked?

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31–40 of 187 posts

Re: Ask HN: Has YouTube peaked?

#31
post #27

I would say youtube peaked around 2012. Been downhill of a cliff ever since.

2012 is around when they rolled out personalization of your feed, which drastically increased hours spent on YouTube. So the data shows it was on an upward trajectory since then.

I'm talking about quality of content, not attention parasitism. Youtube peaked in quality in 2012, and probably hasn't peaked in attention parasitism yet.

Re: Ask HN: Has YouTube peaked?

#32
post #25

There is still some quality content on youtube, but the ads I get are awful and repetitive... It's probably my own fault though as I turn personalisation off (so likely no frequency capping) And there's something tragic about people making content in their homes and reading out a marketing script about some crap for a minute.

why are you not using ublock & sponsorblock? Ads are a choice you know?

Ads aren't a choice on mobile or SmartTV.

Re: Ask HN: Has YouTube peaked?

#33
I think that the monetization on youtubes (not individual creators) side is slowly destroying youtube.

Just a few years ago, you could search for anything, even current-political, and find a bunch of videos from a bunch of people, from "best trump insults" to "why xyz is bad?" .... but now, all the top search results about anything remotely current (be it politics, covid, russia/ukraine, crime, heatwaves,...), all you get is mainstream media (cnn, msnbc,....). If I wanted to watch CNN, I'd watch CNN, not youtube.

Add to this all the blatant demonetization of anything remotely non-politically-correct, discussing anything current, or even using a bad word.

For me, youtube has become in 90% just one more "cable tv" channel... mainstream media, and a few large media houses pushing their shitty videos. There are only a few channels left that I actually enjoy, and even those are producing less and less content every year.

Re: Ask HN: Has YouTube peaked?

#34
Yes it has. It seems like the downturn was a few years ago when they made their monetization system pay less to the content creators and introduced a high barrier to entry for monetization (1k subscribers).

Add in the algorithm preferring new content and channels that publish new videos frequently (weekly or more), making it essentially a full time job staying relevant.

Youtube money is not enough to pay for living in high cost of living countries any more. Almost every popular channel I follow is mostly funded by Patreon etc these days.

The people who made a living on YouTube started in the early 2010s or so. And I have understood that most of them aren't primarily funded by tube moneys any more.

There is some interesting stuff coming from low cost of living countries like India, Bangladesh and in particular Vietnam. Not enough to offset the loss of creators from western countries.

I have not seen a new and interesting channel by anyone living in America or Europe in many years.

Re: Ask HN: Has YouTube peaked?

#35
Sorting the wheat from the chaff has become indeed harder and harder, I guess this is more because of the dominance of the platform. What is definitely clear is that popularity-driven content curation produces a draining race-to-the-bottom for what gets put in our feed. Maybe for monetisation, instead of the first 30 seconds having been watched, a further time point should be set. As a Youtube Premium customer I would like to be able to say: this video was exploitative and disingenuous, do not monetize my 31 wasted seconds...

Re: Ask HN: Has YouTube peaked?

#36
Maybe in some areas (software) but I'm finding YouTube a goldmine for my current interest - learning to drive in the UK

When I was 17 I started learning for about 8 months but then stopped due to various reasons. I'm 35 now and picking it back up again and the most mind blowing aspect of it is how much content there is on YouTube to help learner drivers, compared to back then!

There are loads of creators (usually driving instructors) creating really good instructional videos with helpful visuals for everything you could think of for driving in the UK and how to pass the high bar of the UK practical test.

It's been an invaluable resource and new content seems to come out everyday exploring different topics. Yes some of the channels are sponsored, usually by car insurance companies, but it's not intrusive

Re: Ask HN: Has YouTube peaked?

#37
post #34

Yes it has. It seems like the downturn was a few years ago when they made their monetization system pay less to the content creators and introduced a high barrier to entry for monetization (1k subscribers). Add in the algorithm preferring new content and channels that publish new videos frequently (weekly or more), making it essentially a full time job staying relevant. Youtube money is not enough to pay for living i…

Where are the content creators moving?

Re: Ask HN: Has YouTube peaked?

#38
post #10

I wouldn't use the word "peaked". It may be hard to discover useful content; but if you know the channels that you are interested in, then youtube is fantastic compared to the alternatives (vimeo, odysee, rumble, peertube).

... assuming that these channels of interest are on Youtube and not on one of the other platform. I am using multiple platforms, just because the content is spread out now.

Re: Ask HN: Has YouTube peaked?

#39

> I searched for a software tutorial on Youtube and 90% of results are talking heads. What else did you want on a video site? You just think they should not include their faces in the videos?

Yes? Heads add no value to a technical video, they function as a distraction at best.

> Heads add no value to a technical video

Body language. Expression.

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