I moderately disagree with Gladwell's conclusions, and fear he is trying to 'tweak' his own theories about 'tweakers' to fit Jobs. Jobs had faults and long-term insights. He liked what was beautiful. And he was really good at tweaking (and insisted on it until a kind of perfection). But the other thing he had was imagination, insight into what was important in the long run, and really good engineers who were attracte…
Remember that Jobs bought Pixar because he thought the hardware that Pixar designed and sold had potential.
It wasn't until Lasseter's work in doing shorts (to show off the software) and commercials (to pay the bills) started taking off that the possibility of a feature movie came about. That's more like a "pivot".