1. A new local player comes to town, builds their own infrastructure (e.g. connects one building to fiber) and starts offering competitive service.
2. Rogers/Shaw/Bell/Telus immediately offer better terms for the residents of that building.
3. The competitor runs out of money and leaves.
4. The telecoms revert to their usual pricing.
This hurts competition, this hurts customers, this hurts long-term infrastructure resilience, but not a single politician ever comes close to even admitting the problem. I understand you cannot do it on the federal level where both major parties are on the telecoms' payroll, but it could be a very low-hanging fruit for someone running for a municipal position to address. But nope, identity politics, words, feelings and fighting climate change with paper straws seem to be what the electorate wants instead. Sad.