Mastodon Branding Update • Hacker News Board

Re: Mastodon Branding Update

#41

Post by smt88 » Sat, Jul 02, 2022, 6:16 PM UTC

OJFord wrote: post #17

Obviously there's no 'rules' on it, but I'm surprised Mastodon is big and profitable enough to be paying a 'design agency' to change its logo's colour from blue to purple and make some 'subtle shape fixes that makes it look more precise'..? Maybe I'm naïve, just seems like a very enterprisey, 'who really cares', marketing-optimisation (when it's already really good and established) sort of thing to do to me.

1) Design can be extremely inexpensive. You can find people who are experienced and "good" (whatever that means to you) who can do logo/colors/fonts for 2) This is now functioning as an ad for the agency, so they may have offered a discount.

Re: Mastodon Branding Update

#42

Post by smt88 » Sat, Jul 02, 2022, 6:18 PM UTC

rhn_mk1 wrote: post #21

synu wrote: post #3

It would be nice if they also didn’t call tweets “toots”. It’s a minor thing and I recognize this is a me problem but I can’t help but think of verbal flatulence when I hear it.

I wish we collectively chilled out about how insignificant things are named.

I have been struggling to get friends and family onto Signal, which is a very vanilla application by most standards.

If I'd tried to move them from Twitter/whatever to Mastodon and had to explain what a "toot" is, it would've made it that much harder.

Luckily toots are no longer the word Mastodon uses, so it's now irrelevant.

Re: Mastodon Branding Update

#43

Post by TheChaplain » Sat, Jul 02, 2022, 7:59 PM UTC

Hmm, just me who feels similarity with Twitch? I mean the icon and color scheme, it makes Twitch easy to find on my phone but now I'll have two similar ones.

Re: Mastodon Branding Update

#44

Post by OJFord » Sat, Jul 02, 2022, 8:46 PM UTC

robin_reala wrote: post #31

choward wrote: post #27

Earlier quoted context omitted.

As bad as "toot" was, I still think it's better than "truth".

Owned by a guy called Trump, which gets some sniggers in en-GB.

Vouching for this (it was dead) as a fellow Briton, and commenting to explain:

'to trump' has the same meaning as 'to toot' in the complaints here - i.e. 'to fart'.

I.e. this isn't really partisan commentary or anything to flag - it's just amusing that a sort of competitor to the platform being criticised for calling its posts a slang term for farting is owned by someone whose name happens to be another one.

(And to be really clear, that slang term isn't somehow named for Trump, it predates him. Or certainly his international prominence anyway.)

Re: Mastodon Branding Update

#45

Post by xadhominemx » Sat, Jul 02, 2022, 10:45 PM UTC

Kye wrote: post #26

xadhominemx wrote: post #25

Honest question - who cares? Who cares about this app, much less the color of their logo?

Millions of people use Mastodon.

Doubtful!

Re: Mastodon Branding Update

#46

Post by yellowapple » Sun, Jul 03, 2022, 2:45 AM UTC

counternotions wrote: post #29

Got curious about who else is sponsoring Mastodon: https://joinmastodon.org/sponsors Though not completely surprised, I must say this collection of logos is a bad look for Mastodon's mainstream adoption. >80% of the sponsors are suspicious looking casino and adult sites.

Doesn't seem like that bad of a look to me. There's always been a bit of a symbiotic relationship between online anonymity/decentralization/freedom movements and "seedier" websites, so it doesn't really surprise or concern me too much that one of Mastodon's sponsors sells sex dolls.

Re: Mastodon Branding Update

#47

Post by rambojazz » Sun, Jul 03, 2022, 5:59 AM UTC

RL_Quine wrote: post #6

rambojazz wrote: post #4

They're "going purple" but where is it? I only see black and blue on the page.

The logo is purple, objectively.

I might be color blind, or it's my monitor. It just looks blue to me.

Re: Mastodon Branding Update

#48

Post by t6jvcereio » Sun, Jul 03, 2022, 10:04 AM UTC

derbOac wrote: post #20

So they're moving from blue to purple to avoid what everyone else is doing, when everyone else is doing the same? https://news.ycombinator.com/item?id=31913362

Marketing people are some of the least creative people. There's clearly some fad in their industry, and they're pitching it to everyone and making bank.

I feel bad for the mastodon people being swindled like this.

Re: Mastodon Branding Update

#49

Post by t6jvcereio » Sun, Jul 03, 2022, 10:06 AM UTC

toastedwedge wrote: post #38

counternotions wrote: post #29

Got curious about who else is sponsoring Mastodon: https://joinmastodon.org/sponsors Though not completely surprised, I must say this collection of logos is a bad look for Mastodon's mainstream adoption. >80% of the sponsors are suspicious looking casino and adult sites.

Weird. Seems like they used to have much more technical sponsors in the past. Hopefully this doesn't mean that a financial crisis is looming?

Mastodon being sponsored by porn sites means a financial crisis is coming? What?

Re: Mastodon Branding Update

#50

Post by EKSolutions » Mon, Jul 04, 2022, 10:44 AM UTC

Kye wrote: post #26

xadhominemx wrote: post #25

Honest question - who cares? Who cares about this app, much less the color of their logo?

Millions of people use Mastodon.

Just a small correction here. Millions of people use the Fediverse.

Whilst Mastodon brands itself as it's own platform, it's really just one of the many freely available solutions that are used to socialise on the fediverse.

It's a shame that they seem to make an effort to hide this fact when other solutions such as Pleroma and Misskey make it very clear what the Fediverse actually is and that you can use a vast array of software to connect to it.