61–70 of 229 posts
From the AHREF founder's blog post[1], Yep is designed more as a PR and hiring stunt with the aim of getting Microsoft to revamp Bing with a publisher revenue share model. "Considering the platform [Bing] only generates a fraction of the company’s [Microsoft] $120 billion revenue, the organization could easily revamp Bing under a profit-share model." [1] https://medium.com/swlh/investor-money-vs-public-interest-di...…
Earlier quoted context omitted.
>Right now I'm in Los Angeles and looking to buy a roll of film. When I search for "where to buy film in los angeles": I remember I was in school they'd teach you how to formulate search queries. You wouldn't ask questions like "how to bake a cookie", you'd use keywords like "cookie recipe". Search engines have progressed much since those days, such that you can ask questions and it would mostly know what you were lo…
I’d encourage all those who believe this is just a keyword issue to try to find a search on Yep that produces film stores in LA. I just tried like 10 incantations to no avail “Film store in los angeles” gives me DVD stores on yellowpages.com as the 3rd result…
https://yep.com/web?q=Camera+store+in+Los+Angeles
Pick the first result.
It's https://www.camphotobur.com/
Which is, admittedly, in Burbank.
I love how there are now many little search engines trying to differentiate themselves from Google. A few others worth checking out are: 1. https://search.brave.com (they use their own index / my personal favourite) 2. https://kagi.com 3. https://neeva.com
This Yep thing isn’t a search engine. It’s a content-marketing campaign for Ahrefs. They don’t want to compete with Google. They want press for themselves.
They want it for search data. They don't need to be anything near Google's size to make it worthwhile.
As with most supposed Google killers, it suffers from the small issue of being terrible. Right now I'm in Los Angeles and looking to buy a roll of film. When I search for "where to buy film in los angeles": - Google gives me three top Maps results, all small photo stores relevant to my search, a Yelp results page, some relevant reddit discussions with recommendations, and then sites for some individual businesses. -…
* a Yelp page with the title "Top 10 Best 35mm Film in Los Angeles, CA", which seems to have the results you're looking for
* A reddit discussion where someone asks the exact same question, and gets some seemingly OK answers
The rest of the results are a mix of film rentals, film school, instructions on how to get a filming permit, etc.
Ahrefs is the biggest reason why Google results are so bad nowadays. While they call it SEO, this site gives you the very metrics which every so called SEOer uses to game Google search results (and it's very good tbh). I hope they are ready to face the seo monster they have created and yep can't be gamed as easily.
Seems a little harsh. People would be trying to game the search results with or without the metrics.
They're just selling a shovel though. The ad industry and its money is the root cause behind the gold rush, not the shovel seller.
Found a bug, where is my bounty? https://yep.com/web?q=site%3Astackoverflow.com
Earlier quoted context omitted.
It seems the websites with the most poor-quality, ad-filled, possibly incorrect information are the ones trying to game the system the most. If you're someone who just has a blog or website and is focused on the content, this turns ahrefs into a 'cartel' you must pay into if you want your own SEO to be on the same par as those spending all their time on seo optimization.
I worked for a company in the SEO space a bit over a decade ago, initially to try and learn the things you call out above. My surprise at the time was to discover most of the snake oil being sold as “SEO” was nothing more than basic usability 101 stuff. Make sure titles are descriptive. Try to use terms that your readers would use and recognise to ensure the content resonates. Structure your content in a sensible way…
At the article level, it is indeed mostly harmless, except when they catch some Google bias such as removing dates and edit notices from blog posts (because evergreen articles supposedly rank better), force a certain word count, H1/H2 count and paragraph size (which is why you get a life story before a recipe), or when it teaches you to disguise keyword stuffing and you get articles with semi-nonsensical paragraphs that can rank high. This is mostly annoying, though.
But IMO the biggest problem is SEO at a strategic level, which is what's done with the help of tools like Moz and Ahrefs. Websites often hire content agencies to make a large number of low-quality articles targeting popular searches that don't show too many results yet. Basically "balancing" demand/supply. But this practice puts non-SEO-optimized results at the bottom and replaces them with low-quality articles written by freelancers. This forces non-commercial publishers into bigger websites (like StackOverflow, Quora or Reddit). It also causes a lot of duplicate content, since those content agencies uses existing content from results as the basis for their own articles, only SEO optimized. The articles are of course rewritten so it's not word-by-word plagiarism. They also help evading Google measures to fix results. The latest trend when I was still in the industry was having unrelated companies helping each other do inorganic link-building by putting random links in more popular websites also controlled by those agencies, but that's probably old stuff by now.
As with most supposed Google killers, it suffers from the small issue of being terrible. Right now I'm in Los Angeles and looking to buy a roll of film. When I search for "where to buy film in los angeles": - Google gives me three top Maps results, all small photo stores relevant to my search, a Yelp results page, some relevant reddit discussions with recommendations, and then sites for some individual businesses. -…
As with most supposed Google killers, it suffers from the small issue of being terrible. Right now I'm in Los Angeles and looking to buy a roll of film. When I search for "where to buy film in los angeles": - Google gives me three top Maps results, all small photo stores relevant to my search, a Yelp results page, some relevant reddit discussions with recommendations, and then sites for some individual businesses. -…
I don't trust Ahrefs at all. The whole SEO industry is tainted, and Ahrefs is not a good part of it. I don't want a search engine that pays "creators" (a search engine finds things, if they want to monetize it it is after it is found). I want a search engine that runs exactly as many ads as are needed to pay for itself, nothing more. Preferably with an option to pay for myself as an option. I'm guessing that means ht…
This needs to be higher up. If you go to the about section of Yep.com, you can see this is powered by the "Ahrefs" bot (not just for sourcing crawler data but also run by the same people). Ahrefs is a sleazy "SEO tool" ( https://ahrefs.com/pricing ) that basically exists to exploit weaknesses in search engine algorithms and other shady things (and make lots of money doing it -- $99/mo to $999/mo).