I don't fear for Apple — I fear for the entire industry. Tonight I got my new toy and of course I wasted a few hours exploring every inch of the iPhone 4s. But the more I did it, the more empty I found myself feeling. It hit me hard that I didn't give a damn about the thing and I was still upset about Jobs. It's the very notion that there will never be another "and just one more thing". Walking home tonight I kept ra…
I would take that even a step further... The entire consumerist culture is under threat (at least in this hemisphere). Think of how excited you are when you get any new toy (car, brand new jacket, tv, shoes..) and all the euphoria and emotional investment involved in the point and time of purchase. Then you take it home, play with it for a little while and while you realize that this "thing" doesn't completely and fu…
>Apple is like the Vatican of consumerism so they are able to sustain this emotional euphoria in their customers for much much longer than most brands.
the rest of industry is following them thus driving technology development, wide accessibility and price decrease. It isn't Apple who is to be blamed that human race can move forward only through consumption economy. (Btw, before you object (if) - i come from the country that made huge attempt to move forward bypassing the consumerism and we all know the results of the experiment http://en.wikipedia.org/wiki/Soviet_Union . "mladenkovacevic" - if you aren't too young, it sounds like you may be familiar first hand with how it looks like when country tries to bypass the consumerism driver)