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Facebook’s ranking for app downloads drops to new record low

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Re: Facebook’s ranking for app downloads drops to new record low

#12
post #5

I don’t think this necessarily means anything. App download count will always favor newer apps that are still in their growth stage (TikTok is a good example of this). Facebook is post growth stage and is probably at the point where it’s already hit, or close to hitting its peak market share. Most Facebook users have already installed the app and only ever need to reinstall it if they switch phones. Those that haven’…

Stock prices are based on future performance. A large part of the multiple is the RATE of growth. When rate of growth slows down the stock price will be down accordingly. So for all shareholders and employees things like this do matter.

Facebook in particular however is beyond the user growth phase. Everyone knows that, including investors.

Nobody expects FB to add billions of additional users, because that is close to impossible. Investors expect FB to instead defend its user base against new competitors, and to increase revenue per active user.

The p/e ratio of Meta reflects this expectation: it is conservatively low right now. If you use the distorted tech-company standards, it is even ridiculously low.

Re: Facebook’s ranking for app downloads drops to new record low

#14
post #4

I uninstalled it. Even my spouse uninstalled it. I still have the account since it's tied to pages etc. My spouse still uses it a bit for work, but overall a lot less. Some of that moved to Instagram but not for us. No Facebook makes me much happier. I think we're still outliers but I do think this is becoming more common. Smarter people understand what's underlying these networks and try to avoid them.

I don't think you're an outlier. If anything, you're the majority. Most people I know use Facebook and Instagram sparingly and communicate with friends directly using Snapchat, iMessage, Messenger, or Whatsapp. It's not a complete shunning of Facebook/Meta (that feels like an outlier to me) but it's also not using Facebook the way Meta wants you to. They can't show ads in messages (yet).

The people I know use it a lot less after the design update, most of them just can't be botheres to learn a whole new UI.

Re: Facebook’s ranking for app downloads drops to new record low

#15
post #10

Why does it have any downloads at all? Isn't it pre-installed on almost every new phone? Does the download-chart consider the pe-installed ones, e.g., though updates?

In the eyes of Wall Street, it's all about growth. Facebook continues to be among the Top 3 or Top 5 apps in installed base but if you're not growing at the same pace as before, it's bad.

Facebook is obviously not likely to significantly grow their user base at this stage. There’s only so many people. Wall Street doesn’t expect them to do the impossible.

Re: Facebook’s ranking for app downloads drops to new record low

#16

Why does it have any downloads at all? Isn't it pre-installed on almost every new phone? Does the download-chart consider the pe-installed ones, e.g., though updates?

Not on the Nokia XR20 I bought a few months ago

Re: Facebook’s ranking for app downloads drops to new record low

#18
This is purely related to Apple's App Store suddenly changing the way they rank apps and has no bearing on install volumes. Based on what I'm seeing if I had to guess they're more heavily weighting growth and discounting DAUs relative weighting. This potentially does make some sense if the App Store wants to surface and support newer/more rapidly growing apps at the expense of established applications probably with the aim of making the app market more competitive.

Re: Facebook’s ranking for app downloads drops to new record low

#19
post #5

I don’t think this necessarily means anything. App download count will always favor newer apps that are still in their growth stage (TikTok is a good example of this). Facebook is post growth stage and is probably at the point where it’s already hit, or close to hitting its peak market share. Most Facebook users have already installed the app and only ever need to reinstall it if they switch phones. Those that haven’…

I don’t know—I still have a Facebook account, grudgingly, but I long ago removed the app from my phone. And I hear more and more people say that they’ve done the same. Facebook has a deeper problem than slowing user base growth. A lot of existing users view the service as a necessary evil at best, to be kept in a kind of containment.

Re: Facebook’s ranking for app downloads drops to new record low

#20

Instagram is ranked at 10. WhatsApp is at 12, while Facebook is at 18.

"After looking at the statistics from this Thursday, the ranking for Facebook has fallen so much that its new position sits at number 41!"

18 versus 41 is a pretty big difference.

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