I think 'more customization' which is a theme with a lot of these alternatives is a fundamental dead end. I don't know where this persistent myth comes from that people love choice and tinkering, because they clearly don't. There's a huge cost associated with having to make choices, and one feature of successful modern apps is that they're frictionless. That's why TikTok is so successful. There's no login, no user ch…
> That's why TikTok is so successful. More likely, it exploits human's cognitive weaknesses successfully with a simple way. It learns how how people get their dopamine dose. And there is no going back. You need more and more, more extreme content. More polarization. All you need to do is to open app and get that dose. Is it the same for search engine? And people make more crazy stuff to get views. How this ends? Not…
These are firms that are meeting a legitimate need- and that’s the need to feel connected. Tik-tok provides that, and very effectively. Plenty of people get genuine enjoyment out of their product, and meaningful connections do happen thanks to Tik-tok