Earlier quoted context omitted.
Things is, companies like this solve a real world problem for real people in developing countries now . At least where I am, Colombia, crypto has utterly failed to do this. The target audience of such products doesn't care much about some hypothetical ifs and whens of the future.
Seems a bit early to say it has “utterly failed.” Especially when Colombia is consistently the 2nd most active trading country in LatAm. And As Banco De Bogota is piloting crypto programs https://www.portafolio.co/economia/finanzas/banco-de-bogota-...
The project you mentioned is interesting, but I see it as something much more for the middle and upper classes. I know plenty of crypto enthusiast in those circles.
I tried Buda, which is mentioned in the article as partner. It has been the most tedious experience with a "financial" product I had in my whole life.