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I wasted $40k on a fantastic startup idea (2020)

blog.tjcx.me

41–50 of 336 posts

Re: I wasted $40k on a fantastic startup idea (2020)

#41
there was a huge huge problem with his startup, and it wasn't the economic model but the fact he was providing medical advice without any medical expertise. I don't know if it's allowed in the US, but it's at least ethically troublesome.

And I guess the doctors had no reason to use a service made by a guy without expertise, the data coming from some outsourced workers without any third party validation (no putting the face of few doctors isn't a validation).

Re: I wasted $40k on a fantastic startup idea (2020)

#44

I think the takeaway from the blog post is wrong and comments focusing on building a faster MVP miss the point. Not everything is a startup. This is a research project - and should be approached that way. There should be donors, a foundation, free access to all participants, reputation-building by writing (& publishing in reputable journals / conferences) studies about its efficacy, a board of doctors actually review…

Sure, and a faster and less bloaty MVP made in a couple of weeks and subsequently presented in front of customers as soon as possible- would've let the blog author know that their idea was very flawed, so that they could either abandon the idea and/or pivot to a different idea.

Re: I wasted $40k on a fantastic startup idea (2020)

#46
post #26
post #15

The main reason this didn't work is that the founder didn't identify a customer willing to spend money . A lot of startups fail because they never identify a customer. Or even a problem. This one failed because before writing a line of code the founder did not take the next step and ensure that the prospective customer was willing to spend money on a solution. This is why so many failing startups try to pivot to two-…

That's right. A lot of founders don't make it to #3 in your list, or they only get the "make something people want" part. It's not enough. Build something people want and will pay for . Not just say they want. Not just say they'll pay for. Make something that they see and will immediately take out their cash/cc/paypal/venmo and pay for on the spot .

I’m not sure I agree with you about your extra > and will pay for.

People want Reddit, people want FB and Insta. Do they pay for those? I’m not saying those are good or realistic models to follow but I think the scale of your product needs to be taken into account with your statement. ie landing millions of users can forgive the lack of a business plan _at that scale_ whereas a SAAS platform targeting B2B customers should probably require your statement to be true.

Re: I wasted $40k on a fantastic startup idea (2020)

#48
post #27
post #15

The main reason this didn't work is that the founder didn't identify a customer willing to spend money . A lot of startups fail because they never identify a customer. Or even a problem. This one failed because before writing a line of code the founder did not take the next step and ensure that the prospective customer was willing to spend money on a solution. This is why so many failing startups try to pivot to two-…

Well, successful business means paying customers, that is almost a tautology. You could also say they didnt identify how to make money. The big question is how do you get people to give you money for your services/product. Classically people answer this with emphasis on the idea.

> successful business means paying customers

In the startup world, founders have been taught that "success" means things other than making money, such as large "valuations" that are not tied to profit or even revenue.

Another founder "success" is VC or angel funding, or getting on some list ("top founders under 30!") or media coverage.

"Exit" is also a "success" even if the sale is underwater or not worth much.

> You could also say they didnt identify how to make money.

For a time, there was a school of thought that as long as you had incredible growth/usage for your app or service, making money wasn't important because someone would buy you.

Re: I wasted $40k on a fantastic startup idea (2020)

#49
My first thought was "you know who would want this? Insurance companies!" Doctor have a moral incentive -- often a strong one! -- to maximize your health, but they actually don't have the economic incentive to keep you healthy. Their incentives are similar to those of drug companies. But insurance companies want you to need as little care as possible. They are the ones who will sponsor your checkups, may encourage you to exercise, etc. They also tend to have some sway over healthcare providers, or at least an ability to offer helpful information. And they have loads of money. Your operational costs should be peanuts to them. My insurance company (in Europe) offer me a free hotline of 24/7 medical workers for asking minor health questions, because they want to make sure I stay healthy, and the operational cost of that staff is probably way beyond what you need. Abd private insurance companies compete on customer features, so it could actually be a selling point for them to lock up customers, who tend to stick around for a long time.

I realize I'm a total armchair advisor here and what the hell do I know. But reading how this person approached potential customers I kept thinking "oh man I wonder what will happen when he talks to the insurance companies, why would they not be interested?"

Re: I wasted $40k on a fantastic startup idea (2020)

#50
post #36

Way too long before testing any sort of product market fit, but I'm surprised the author didn't think to pitch to insurance companies.

Mismatch of incentives I think. Insurance companies and drug companies may not be interested in evidence-based selection. I suspect they would prefer biased results i.e. insurance would want the cheapest and deug companies would want the most revenue generating. Neither may be the optimal choice for the patient.

Yeah, but if his tool showed – hypothetically – that in 75% of cases the generic (or just the cheaper medication) was just as good or better, that seems like it would have been a slam dunk?
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