Future of Storytelling: a Conversation with Transmedia Creator Andrea Phillips

#1

Post by krgaskins » Wed, Oct 05, 2011, 3:43 PM UTC

Future of Storytelling: a Conversation with Transmedia Creator Andrea Phillips
latd.com

Re: Future of Storytelling: a Conversation with Transmedia Creator Andrea Phillips

#2

Post by fleitz » Wed, Oct 05, 2011, 5:25 PM UTC

It seems that transmedia is the one form of media more opaque than social media.

Personally, my life is enjoyable enough that I don't need to immerse myself in pretend worlds predicated on consumption. I'd rather create my own story than consume someone elses.

Perhaps one day I can find a transmedia consultant to study how others consume my brand.

Re: Future of Storytelling: a Conversation with Transmedia Creator Andrea Phillips

#3

Post by krgaskins » Wed, Oct 05, 2011, 5:47 PM UTC

fleitz wrote: post #2

It seems that transmedia is the one form of media more opaque than social media. Personally, my life is enjoyable enough that I don't need to immerse myself in pretend worlds predicated on consumption. I'd rather create my own story than consume someone elses. Perhaps one day I can find a transmedia consultant to study how others consume my brand.

I think that participatory culture (and finding a balance between media creators and the people who "consume"/participate in media experiences) is actually a very big part of transmedia. If interested, check out the writings of Henry Jenkins: - http://www.amazon.com/Convergence-Culture-Where-Media-Collid... - http://www.amazon.com/Confronting-Challenges-Participatory-C...