Frustrating that the authors ends with such an "open note", without any practical "first steps". (This [1] at least _tries_ to give some options, as arguable as they are.)
There are obvious contenders:
* keep your phone longer. Brag about it. Find a persuasive way to _demand_ that apps, updates, etc... keep working. I don't know what difference 5 years vs 3 years do, though.
* make fun of people who change their phone all the time. (Or for that matter, make fun of consumerism _in general_.) Assuming peer pressure stands a chance against advertising industry.
* write efficient software ? (The joke is that anything that can be rewritten in Rust will be rewritten in Rust; but the jury is still out on whether the energy saved _running_ Rust code will offset the energy consumed _compiling_ it.)
* write no software ? (especially if you're in the cat picture and fake news sharing business ?)