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Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

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Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#31
Disclaimer: I’m the Founder/CEO of Sprig (sprig.com) - the industry leader for in-the-moment research.

Congrats on the launch! It’s great to see other companies emerge in this space. Product managers, designers, researchers too often rely on panels with people placed in hypothetical situations. Research is most valuable when conducted with actual customers as they are experiencing your product.

We haven’t seen the problem as you’re describing for smaller startups. It’s actually better to speak with customers directly 1:1 until your product starts to achieve scale.

One suggestion for you is to add video questions. This is a great way for early-stage startups to see and hear from users directly. It’s been so well received by startup founders that video questions are included in Sprig’s Free plan.

Also, the 50-70% response rate is suspect. Sprig has surpassed 2 Billion unique users tracked and millions of survey responses for customers including Dropbox, Loom, and Square. We’ve seen response rates as high as 90%, but on average are seeing a 30% response rate. 1Flow’s survey design is an exact clone of Sprig (see comparison: https://www.loom.com/i/356c650a70b94fffa9a85da83b546595) so differences in design won’t be a factor. Even a 30% response rate is significantly higher than an email survey though which is actually around 2-5%.

Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#32

Congrats on the launch. Note that higher response rates don't always translate to better data. As you make the survey experience more intrusive you incentivize certain users to provide junk answers simply to remove the barrier. Just something to consider... especially if you decide to scale to enterprise.

Good point! Initially this is our way of getting in front of users more to get quality answers but I think your point is solid. We're working on a consent feature which will allow users who don't want to be bothered to opt out from the very beginning - this also helps with data quality! Anecdotally from today's launch I'm already getting some good, thoughtful responses from the pop-up widget on our website, and I think the data shows the general distribution but with maybe some noise from users who just clicked around. We could improve this to be close to 0% noise when we implement user consent window. Just getting started!

Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#33
If you're looking for a solution that takes data privacy and security seriously you should look into Sprig (sprig.com). We work with many customers in the FinTech space, such as Square, who have extremely high data privacy standards.

Disclaimer: I'm the Founder/CEO. Just send me a note (see my profile) and I'm happy to get you setup or you can create a free account on our website.

Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#34

Disclaimer: I’m the Founder/CEO of Sprig (sprig.com) - the industry leader for in-the-moment research. Congrats on the launch! It’s great to see other companies emerge in this space. Product managers, designers, researchers too often rely on panels with people placed in hypothetical situations. Research is most valuable when conducted with actual customers as they are experiencing your product. We haven’t seen the pr…

Hi Ryan, nice to meet you here. I have lots of respect for what your team is able to accomplish in terms of being able to fundraise at crazy speed and valuation, and building a user research product that gets a few large companies to try.

I've actually talked to a lot of startup founders, product leaders, and even current customers of Sprig, and learned that most didn't want to put video chats inside of their app because of how disruptive it is to the user experience. Zoom, UserTesting.com, etc. have a lot better ways of doing this and they've been doing it for years successfully. We think you're really serving big brands user research teams well because they really need video customer chats and because of our different approach to who we serve and our design philosophy, we don't yet see it a priority to add video.

We did months of customer research before building 1Flow - if your users are truly happy, we wouldn't exist.

With regards to the UI "clone" issue, I couldn't agree. There are already many tools such as Pendo, Appcues, Survicate, etc. that are using this approach, but as I had explained in my post, it is really about providing an experience both software makers and their users will love - at least that is the goal of 1Flow. Thank you for brining this to our attention, with regard to UI, I think we definitely can do a better job! :)

Our response rates are based on true data we see. We are a smaller startup trying to serve other startups of the world, and we are not serving enterprise customers at our stage. So I couldn't join you in making this a number competition, and also not interested in. All I can say is your 90% seems one-off, but I understand how things work and wouldn't want to take you up on this.

Finally I want to say that we are both trying to innovate in a space traditionally dominated by players like Qualtrics, SurveyMonkey, Medallia, InMoment, and 999 other survey tools. So I'd LOVE to stay connected with you and support each other however we can.

Kai

P.S. As founders we are all bit scared about competition, I understand. At 1Flow, we've tried our best to focus on actually delivering value to our users.

- AirBnB wasn't the first home sharing site

- Stripe wasn't the first payment platform

- Facebook wasn't the first social network

What really matters at the end of the day is finding product market fit and execute well.. This is just my 2 cents.

Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#36
This is great. Two comments/questions

1. What comes with the free tier? Says I can get started for free but not sure if it is a trial or dev account etc.

2. I would love a way for the widget to close if the user clicked outside of the popup instead of having to click the X. It would be nice to have this as a setting to be less intrusive on less important surveys.

Actually just thought of a third.

The steps seem to load rather slow (well, not instant) with a fade effect. Totally down with a quick fade effect but would like it to be a bit snappier, not sure if you have to query for the next step but if you are, and thats whats causing the slowdown, maybe pre-fetch the next step (could be on hover of an answer if there are a lot of branches), or first step before showing the widget, so it can be a bit faster.

Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#37

If you're looking for a solution that takes data privacy and security seriously you should look into Sprig (sprig.com). We work with many customers in the FinTech space, such as Square, who have extremely high data privacy standards. Disclaimer: I'm the Founder/CEO. Just send me a note (see my profile) and I'm happy to get you setup or you can create a free account on our website.

You already posted a marketing blurb for your competing startup in this thread: https://news.ycombinator.com/item?id=30377349. Continuing to do that is excessive and distasteful, so please don't.

Because this is a YC startup's launch thread, I would normally hesitate to post like this (we moderate less when a YC startup is involved: https://hn.algolia.com/?dateRange=all&page=0&prefix=false&qu...), but I would say (and have said) the same thing in non-YC launch threads, and something about this case feels worse than usual.

Launch threads are a bit different from regular threads in this respect. It's of course fine for users to sincerely ask how the launching thing is different from existing things; it's borderline for a competitor to post a link to their thing, depending on how they do it; but to try to divert discussion to one's own thing is just bad manners.

I've detached this subthread from https://news.ycombinator.com/item?id=30375868 and marked it off topic.

Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#38

Disclaimer: I’m the Founder/CEO of Sprig (sprig.com) - the industry leader for in-the-moment research. Congrats on the launch! It’s great to see other companies emerge in this space. Product managers, designers, researchers too often rely on panels with people placed in hypothetical situations. Research is most valuable when conducted with actual customers as they are experiencing your product. We haven’t seen the pr…

Hi Ryan, nice to meet you here. I have lots of respect for what your team is able to accomplish in terms of being able to fundraise at crazy speed and valuation, and building a user research product that gets a few large companies to try. I've actually talked to a lot of startup founders, product leaders, and even current customers of Sprig, and learned that most didn't want to put video chats inside of their app bec…

Great response. Looks like you guys are targeting two totally different groups. Sprig only has linked responses, which are the same as google forms, unless I "Contact Sales" which I am not going to do as a small startup.

Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#39

So just so I understand this, I need to spend $75 just to see if I like it?

Hey you can actually test it out without putting down a CC. Just embed the code snippet, track one event and then turn on your survey. You will start seeing responses. When you like it enough you can subscribe! Or let us know your feedback. We're also giving detailed live demos via Zoom - you can book one on our landing page. Hope this helps.

Re: Launch HN: 1Flow (YC W22) – In-product user feedback for web/mobile apps

#40

This is great. Two comments/questions 1. What comes with the free tier? Says I can get started for free but not sure if it is a trial or dev account etc. 2. I would love a way for the widget to close if the user clicked outside of the popup instead of having to click the X. It would be nice to have this as a setting to be less intrusive on less important surveys. Actually just thought of a third. The steps seem to lo…

Great points! Here're my answers:

1. Free tier allows you to test for several days without limits and no need to put down CC / payment.

2. Widget to lose when clicked outside: I like this, have put this down on our list. This is something that I'd personally want to see using 1Flow as well!

3. Yeah I agree. Animation should be faster, especially because we load everything instantly so it's just the frontend animation taking time.

Thanks for your feedback! Cool ideas and very practical improvements we could make.

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