The baby powder story is a great opportunity to remember that there are actual journalists doing valuable work, and society needs them. Meanwhile, the oft-repeated sentiment is that we should get rid of journalists and news agencies because every single one of them is supposedly a sell-out. That’d surely resolve a number of issues for companies like J&J.
I really wish there were ways to fund more investigative efforts of journalism. I support my local newspaper but would be nice to have some sort of system of campaigns to support reasoned inquiry into those that have power beyond platitudes such as "ads bad".
Organizations and individuals doing journalist work are in a weird position where they have to have a degree of selflessness/idealism in order to do a good job, and subscribers need to trust that they have it.