I’ve shifted to bidding fixed rate on projects around a defined scope. It’s a lot more work upfront to define a clear statement of work, but it has allowed me to stay above USD$200/hr without customers batting an eye - whereas my rate was consistently a sticking point in negotiations. My consulting mostly focuses around IT/digital strategy and the work product usually involves connecting together incumbent systems, a…
I've never seen a project where the customer knew what they wanted clearly enough to have a SOW with a fixed scope. The work always expands. Maybe I've been doing something wrong. How are you doing during the pandemic, which makes in-person meetings and on-site work difficult?
- Because of my focus in particular industries, I tend to start projects already having a baseline of understanding of what my customers need.
- You can write a fixed price contract that leaves room for a customer to change their mind / not know what they want. If you articulate very clearly in the SOW what you will deliver for the fixed price, then you leave yourself open to issue change orders as the scope evolves. Of course, you need to be careful how militant you are here, because issuing a change order for every minor thing won't help you get repeat business. To hedge against this, I tend to include a bucket of hours for arbitrary changes. This gives the customer some room to change their mind still without allowing them to derive and negotiate against an hourly rate.
- In my experience, fixed price allows me to 2x or more the hourly rate I would otherwise be able to charge, so if I do a bad job at writing an SOW then I have a lot of breathing room between what I'm getting paid and what I likely would have gotten paid had I billed hourly.
RE: Pandemic: I don't develop the work product on customer sites, so I'm only really there for meetings (so a lot during discovery and a lot during delivery). I've found that it's been pretty easy to migrate this to Zoom/Meet albeit with a bit more friction. It's a lot more difficult doing discovery remotely, but I find running workshops in Miro has been invaluable to ensure I'm capturing everybody's voice.