This is from Mark Zuckerberg's post. I think it's a decent explanation of their performance. Historically Facebook always made these longer-term bets and they've typically paid off. "Before I get to that, I want to briefly touch on our Q4 results, which I know Sheryl and Dave are going to go deeper on. I'm proud of the work our teams did here. We shipped products, our community continued to grow, and businesses of al…
I wonder why they didn't buy TikTok when it was starting to become popular like they did with Instagram or Whatsapp. Maybe they thought it was going to fail like Vine and other short video platforms.
ByteDance was a large company before TikTok and had other successful products. TikTok actually developed out of a billion dollar acquisition Bytedance made[1]. It wasn't for sale. Sort of like how Tinder wasn't for sale because it was owned by IAC (Match, OkCupid).
Also regulatory environment in the US and in China would make it unfeasible.