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Five Levels of Hype

johannesklingebiel.de

11–20 of 106 posts

Re: Five Levels of Hype

#11
post #8

The worst offenders in recent memory are self driving cars, block chain, VR, and “the metaverse”.

Self-driving cars, yes, but I'd say AI/ML in general reached at least level 3/4 at some point over the past few years. Seems to be cooling off a bit these days, though.

Re: Five Levels of Hype

#12
post #2

I prefer Gartner’s Hype Cycle[1] way of displaying this. This post seems pretty inspired by it but the removal of the graph really makes it harder to grok quickly. Still, the trend seems to be: 1. New technology, over promises 2. Marketing latches onto the overpromise and bolsters it, regardless of lack of research 3. Companies built around the technology fail, until a few find the niche the technology fits into. Mak…

Gartner‘s hype cycle is what many products go through and they settle at some kind of normal utility. This post describes the amplitude (y axis) of Gartner‘s chart imho.

Re: Five Levels of Hype

#13
post #8

The worst offenders in recent memory are self driving cars, block chain, VR, and “the metaverse”.

> “the metaverse”

I’m probably in some kind of bubble, but is that hyped? I mainly hear about it on HN, maybe a bunch of joking off-hand comments on Reddit. No one else seem to care about it at all. So, my bubble in Germany, or is it actually a thing in the USA?

Re: Five Levels of Hype

#14
post #8

The worst offenders in recent memory are self driving cars, block chain, VR, and “the metaverse”.

> “the metaverse” I’m probably in some kind of bubble, but is that hyped? I mainly hear about it on HN, maybe a bunch of joking off-hand comments on Reddit. No one else seem to care about it at all. So, my bubble in Germany, or is it actually a thing in the USA?

Even fairly mainstream news already went on about how the Microsoft acquisition of Activision is all about Microsoft getting ready for metaverse.

Re: Five Levels of Hype

#15
post #8

The worst offenders in recent memory are self driving cars, block chain, VR, and “the metaverse”.

> “the metaverse” I’m probably in some kind of bubble, but is that hyped? I mainly hear about it on HN, maybe a bunch of joking off-hand comments on Reddit. No one else seem to care about it at all. So, my bubble in Germany, or is it actually a thing in the USA?

I gave up on German tech news 5 years ago.

They're always behind.

Re: Five Levels of Hype

#16
I don't agree with the categorization of “full self-driving” as "LEVEL 2: EXAGGERATED CLAIMS".

There is no proof that self driving cars will ever be able to navigate in e.g. European cities with narrow streets and without lines on them.

Full driving would mean driving autonomous everywhere and between a highway with visible signs and lines and streets without any markings is a big difference.

its more like "LEVEL 3: UTOPIAN FUTURES" because there is the potential for it but no current systems can handle difficult situations in streets without clear markings.

Re: Five Levels of Hype

#17
I am not sure if there is a linear trajectory. With some hypes the "othering" starts early and itself acts as a booster for hype, by creating the "initiated" group that everyone wants to be a part of.

Also, unrelated, but for some reason, while reading, I kept thinking that COVID-19 vaccines fit all these levels quite well.

Re: Five Levels of Hype

#19
Why would having a technology as a part of group identity lead to utopian claims? Unless the group/technology feels threatened.

Linux is an important part of my identity and I will happily watch how infidels struggle with their malware-ridden proprietary tech, knowing most of them can't be saved anyway.

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