Earlier quoted context omitted.
> It seems weird to me that Google would take "search quality" seriously for 15+ years (including nearly a decade as one of the biggest companies in the world) and then suddenly stop. Is anybody claiming that it’s sudden? Everybody I’ve seen complain about Google search results has seemed to think that it’s been getting slowly worse over a long period of time.
I don’t think google search has gotten worse, I think the SEO abusers have just started winning. So much content on the web is automatically generated and made to look just like real hand crafted content. So much of it has titles and headings which have little relation to the search. I was recently searching for a piece of ceramic cookware, specifically looking to avoid non stick coatings. And google search showed me…
right, I mean we have nearly daily posts here about almost human level quality texts you can generate with various machine learning solutions.
Add to that sites who serve users needs must focus on doing that, the sites that just game Google search rankings can focus on that.