I don't understand how they do the math with streaming.
In a way, you can say that everyone who is an HBO subscriber has already paid for the Matrix Resurrections. Obviously you don't have to watch it immediately, since it's now part of the streaming service catalogue, so unlike a movie theater where all people who intend to see the movie must watch it before it leaves the cinema, all HBO max subscriber can just think: cool new matrix, I should watch that eventually, and continue being happy subscriber even if they don't watch it yet (like me).
So for me, this is building a catalogue. I'm sure they have things like immediate conversion, how many subbed and The Matrix Resurrection was their first thing they watched, etc.
But basically, I think it's a very different formula, and it's probably a lot harder to figure out what success means and how important The Matrix Resurrection is to HBO Max's growth and continued subs.