319 ETH per acre. ($1mil USD today) I'm struggling to find a way to constructively criticize. Project aside, the video is not at all professional to a western audience. (watch all of it, I dare you) It's stylistically tone-deaf for their target market, grift notwithstanding. Who decided that real estate investors need a cartoon? At least Fyre's promo content felt "cool."
It could be deliberate. An unprofessional pitch shrinks the buyer pool, but by repelling scam-savvy people it *concentrates* that pool with vulnerable people, increasing the conversion rate. This is useful if the scammers need to devote a lot of individualized attention on each target. HN had threads discussing this concept (in the context of 419 scams, I think); I don't remember how to find them. Those have enormous…
https://www.microsoft.com/en-us/research/publication/why-do-...
https://www.mentalfloss.com/article/82814/secretly-smart-rea...
by immediately weeding out the skeptical, they can focus their direct person-hours of communication back and forth labor setting up the scam on the most vulnerable and guillible.