What is the reason that every single recipe site, without fail, follows this same horrible pattern? I.e. the twenty paragraph "When I was a child growing up in Atlanta..." followed by a crappy in-house video player followed by, finally, the actual recipe? My assumption is SEO? For some reason, Google must really like having tons of text on your page, and dislikes simple "here's the recipe"? etc? Second question - any…
2. I think it also appeals to a certain audience. It makes them feel open minded to other cultures. There's an emotional bond forming with the story or the people in the story.
Don't forget that the average american speaks only one language, yet considers themselves as part of the country that is creating/keeping world peace and that at the same time the average american consumer spends more on average on consumer goods per capita than any other nation in the world. Add to that, that ad revenue is the US is also disproportionately higher than anywhere else.