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Search engines and SEO spam

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Re: Search engines and SEO spam

#471
I just switched to Duck Duck Go yesterday and was not impressed. When I searched "define hot take" Google gives me a canonical, prominent definition with bold-font title and button to hear the pronunciation. DDG gives me multiple definitions in a normal search results page with none prominent, and no way to hear the pronunciation.

I'll be switching back to Google

Re: Search engines and SEO spam

#472
post #471

I just switched to Duck Duck Go yesterday and was not impressed. When I searched "define hot take" Google gives me a canonical, prominent definition with bold-font title and button to hear the pronunciation. DDG gives me multiple definitions in a normal search results page with none prominent, and no way to hear the pronunciation. I'll be switching back to Google

Key difference you seem to miss: Google doesn't want you to leave the search engine (unless it's ads), so whether you look for a translation, sport results, weather or definitions they hoard content and shove it on their page. I agree it's often convenient, but realize Google does more than provide links.

Re: Search engines and SEO spam

#473
post #241
post #155

Earlier quoted context omitted.

Not sure why you're being downvoted, as you're correct - however to point out there seems to be a trend where reviewers are only given pre-release versions if they practically always give favourable reviews to the products they list, especially if they're provided the product for free; there doesn't have to be an express relationship or contract between a reviewer and a company either, it's the reverse of how Bill Ga…

I trust DC Rainmaker's reviews of fitness tech products because he always returns products back to the manufacturers after writing reviews. So there's no conflict of interest based on free products. https://www.dcrainmaker.com/product-reviews

Any serious publisher has that policy. Here's Wirecutter's (NYT) take on it: https://www.nytimes.com/wirecutter/blog/yes-i-work-at-wirecu...

Re: Search engines and SEO spam

#474

Earlier quoted context omitted.

>The main driver of SEO spam, and online scams in general are countries that have little to no opportunity for economic growth. Not quite right because cybercrime aka hacking, cracking, spamming etc. originated in US not in East Europe, Russia and third world countries which are dominating hacking and spamming scene today. Main motivation of cybercriminals is quick money and ease of getting away with it since you are…

It is quite right. Those are the main drivers and it's due to lack economic opportunities. Hacking heavily originated in the US because the US practically built the entire modern tech universe from the ground up. The US was far out in front when it came to utilizing the Internet and the Web, so of course unethical people in the US pioneered various types of online crime, the US was the early adopter. If you're an eli…

Furthermore, the penalties for cyber crimes, and ability to track footprints are much more articulate and accessible for authorities in the US and UK for citizens that hack and abuse US & UK systems, which makes enforcement upon US and some EU hackers much more harsh/severe/less complex to enforce, and more likely to be apprehended... Many users in economically disadvantaged countries use older devices like PCs running older software, routers that don't allow Mac level reporting, and well past EOL cell phones that don't leave the kinds of footprints that modern devices do (on top of the well documented now legacy security measures they can take).

Re: Search engines and SEO spam

#475

To some extent, I worry that the problem with search engines is that there isn't any data worth returning. Yesterday's thread talked a lot about reviews. Writing a review is hard work that requires deep domain expertise, experience with similar products, and months of testing. If you want a review for something that came out today, there is no way that work could have been done, so there simply isn't anything to find…

I always liked the wire cutter for just kind of cutting through the crap and saying “this is the one”. I wonder if we need some sort of thing for reviews where humans filter out the sites that are credible. It’s a bit funny because this we sort of done by Jason Calcanis’ Mahalo back in the day - but maybe he was just ahead of the SEO curve.

Jason Calacanis was never ahead of anything, except a few more recent idiots.

"Obvious, unactionable, or wrong" is a term of art created specifically to talk about Calacanis' advice.

"Mahalo", a Hawaiian term loosely translated as "who is this freak and why does he think our language is there to promote his shitty startup?" was the answer to the single most terrible thing VCs could identify at the time: that someone would create Wikipedia without a plan to monetize every aspect of it. And yet Calacanis did a worse job than the "original fool", Jimmy Wales, whose similar attempt at least didn't end up as a parked domain of SEO spammers.

Re: Search engines and SEO spam

#476
I think the complaints about SEO spam are valid - but - I think msweibel and pg misdiagnose the challenge. The challenge is that you are dealing with an adversarial system, and, the better your search engine is, the more widely used it becomes, the more valuable it is for your adversaries to find ways to game your rankings.

Any new niche search engine will go through a small window of time where they have the luxury that none of the sites they are indexing are spending all their effort trying to reverse engineer your signals, and optimize against them. I'm incredibly skeptical that they can remain useful once people all the SEO efforts of various marketers start to be turned against them.

Re: Search engines and SEO spam

#477
post #36

> Why not try writing a search engine specifically for some category dominated by SEO spam? Back in the olden days, there were lots of organizations that collated high quality content from the best writers. They nurtured expert writers and paid them well. They fact-checked the content and employed diligent editors and proofreaders so it was accurate and well-written. Over the years, they'd build a reputation for reli…

>Because they were so much better than the old-fashioned publishers, search engines gobbled up the advertising money No, what happened is that the publishing industry lost their monopoly. They could no longer extract monopoly rents from advertisers. One problem with search engines is affiliate marketing. If Google de-indexed the junk affiliate sites, the web would be much less polluted with affiliate spam.

An "industry" can, almost by definition, not be a monopoly.

Re: Search engines and SEO spam

#478
post #36

> Why not try writing a search engine specifically for some category dominated by SEO spam? Back in the olden days, there were lots of organizations that collated high quality content from the best writers. They nurtured expert writers and paid them well. They fact-checked the content and employed diligent editors and proofreaders so it was accurate and well-written. Over the years, they'd build a reputation for reli…

What does SV stand for?

Greed, mostly.

Re: Search engines and SEO spam

#479
post #355
post #251

Earlier quoted context omitted.

There aren't as many blogs now as there used to be.

I heard an interesting theory the other day: blog viability declined because Google killed Reader. Which indirectly ends up poisoning Google's biggest well, since blogs are an important source of relevant cross-domain links. I'm somewhat skeptical, it seems a little too poetic to blame Google's ultimate downfall on a decision that was notably hated at the time. But it's plausible. If you want it to be a conspiracy th…

Google used to prioritize blogs and original content like forum posts in search results, but they don't anymore.

Re: Search engines and SEO spam

#480

Earlier quoted context omitted.

Surely there is just a different algo that could bring about better communities?

Only if implemented by the monopolist. People's best chance is stopping using Google and pushing for it to be broken-up.

I wonder if punishing presence of advertisements would filter out most pages that are SEO'd to the max and instead promote "labors of love" type pages.
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