> But ads in real life do not prevent me from going on about my day.
More common than you might expect, other people here have brought up checkout processes, etc... Beyond what they have said, I want to suggest though that some of the spacing and positioning and navigation around cities/roads is limited by needing room for advertising. There's a limit to how much information you can put along the side of a road in a city, and more of that space could be devoted to more obvious navigation signs at more regular intervals if advertising wasn't taking up some of that space.
Maybe this is a stretch, but I wonder how much less stressful it would be if the biggest visual indicator on a bus stop was the actual bus stop number and not the full-page ad. In my mind, that is kind of delaying information until after you've passed through this space where you can only see the ad.
> it would be infuriating if you had to view an ad before being able to use the subway ticketing system. You also don’t have ads on at the airport timetable screen.
Another example that springs to mind, I ride publicly funded transportation. The trains have displays inside of the train that indicate what the next stop will be. Those get interrupted by ads, if you glance up and want to see how close you are to your stop, you will likely need to sit through an ad before that information will pop up on the screen again. And that's not even in a private establishment, this is ads showing up in public space that isn't owned by any company. It's not even a 1st Amendment thing, they don't have any right to that space, we just decided to sell advertising space to those companies.
Forcing people to view ads before they enter a subway or check out at a store is definitely something companies are starting to pay attention to and would be willing to try. A few physical stores have even started to roll out non-transparent glass in frozen sections that have ads overtop, so you can't walk through the isle and look to see what the store has, you have to open each section and manually check, and the glass screens just show you ads instead.
> You don’t have pinkertons following you to learn your habits and show you “relevant” ads.
This is also kind of a fun rabbit hole to jump down, there is a surprising amount of real-world data that gets processed for advertising; stores have experimented with tracking customers as they go through isles using facial recognition and/or tracking signals emitted from devices. Most loyalty cards feed purchases into a database so you can be tracked.
And companies have been for a while now experimenting with and kind of openly talking about doing eye tracking in billboard ads in cities. To the best of my knowledge this has not actually been rolled out anywhere, but it keeps on coming up in research papers/patents/etc... and I think it's likely it will become common practice at some point.
There's a connective tissue between digital advertising in physical spaces and digital spaces, and once you start to pick apart the links, it's hard to stop seeing them. A lot of digital tracking is augmented by physical tracking, and a nontrivial amount of digital tracking/profiles gets used in situations with real-world consequences.
Some of the systems I talk about above like in-store ads are really only waiting for ways to be personalized per-customer before they can linked back into the tracking systems, and for stuff like dynamic displays, ads pre-purchase, etc... there's potential there to personalize them, which I think companies are likely to start taking advantage of.
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> But yes, unhealthy amount of advertising IRL should be limited as well.
All that being said, I do think you're completely right, and I do think this is the slightly stronger argument: excessive advertising is just plain unhealthy period.
I get into the tracking/disruption aspects of things because people respond to those aspects, but there's a downside there which is that they suggest there's a way to do pervasive advertising everywhere that would be fine if only they were more private or had skip buttons, and I honestly don't think that's true.
I dislike abusive ads a lot, but I also dislike ads, in general. I think it's unhealthy for us to have this much mental energy devoted to basically fielding corporate propaganda all the time, I think this affects our ability to devote energy to responding to things like political propaganda or researching news articles and validating facts we see online, or being charitable to other disruptions or focusing in on the world around us.
That could be a much, much longer conversation, but I think you're completely correct to kind of step back and say, "does it really matter if the physical space is completely analogous to the online space?" There are negative outcomes related to having so much of urban space devoted to trying to trick people into buying things. And I do think there are healthier ways to do that advertising, and I do think some advertising is worse than other advertising, and there is definitely a spectrum and a continuum here in how I respond to ads, but I also just think that excessive advertising is unhealthy regardless of the form it takes and I worry that when I talk about eye-tracking and loyalty cards that I might distract people from the more primitive and basic argument of "it's heckin ugly to have giant ads blocking your view of the actual products in a store, and it's heckin ugly to have a bunch of billboards for Pepsi in the middle of a public park."