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Reddit becomes reddit Inc.

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Re: Reddit becomes reddit Inc.

#101

Post by rat »

jonknee wrote: post #90
BrandonM wrote: post #74

Earlier quoted context omitted.

> a company like Johnson & Johnson isn't going to bother with r/parenting This is false. My girlfriend works in social media at a Fortune 100 company. Just a few of their many products are geared toward babies and other things of interest to parents. She attends "mommy blogger" conferences, reaches out to people on Twitter and Facebook, and otherwise works with people who have a substantial audience in order to adver…

> This is false. My girlfriend works in social media at a Fortune 100 company. Just a few of their many products are geared toward babies and other things of interest to parents. She attends "mommy blogger" conferences, reaches out to people on Twitter and Facebook, and otherwise works with people who have a substantial audience in order to advertise with them. By bother he meant spend a bunch of cash, not @reply to…

Paying someone to reply to people on twitter cost 20000 + benefits per person. Not to mention conference tickets, transportation to conferences. Maybe some facebook ads?

Re: Reddit becomes reddit Inc.

#102

Post by jonknee »

rat wrote: post #101
jonknee wrote: post #90

Earlier quoted context omitted.

> This is false. My girlfriend works in social media at a Fortune 100 company. Just a few of their many products are geared toward babies and other things of interest to parents. She attends "mommy blogger" conferences, reaches out to people on Twitter and Facebook, and otherwise works with people who have a substantial audience in order to advertise with them. By bother he meant spend a bunch of cash, not @reply to…

Paying someone to reply to people on twitter cost 20000 + benefits per person. Not to mention conference tickets, transportation to conferences. Maybe some facebook ads?

It could be cheaper, but I'd never see a Facebook ad or Promoted Tweet. Sometimes the warm body making personal contact is what it takes.

Re: Reddit becomes reddit Inc.

#104

Post by jedberg »

emmett wrote: post #70
jedberg wrote: post #61

Earlier quoted context omitted.

I believe they only have one person from within still there that could do it.

Do they need more than one CEO? Sounds like you should have said "they still have someone within who could do it!"

I guess I was trying to make a snarky comment about the fact that most of us who would be reasonable choices left before it became an option.

Re: Reddit becomes reddit Inc.

#105

Post by jedberg »

krashidov wrote: post #89

I've mentioned this before in a different comment: http://news.ycombinator.com/item?id=2948396 I would like to see reddit release a product where I, can implement a forum system much like reddit but completely autonomous and hosted on their own service - basically a replacement to the dreaded phpBB. Hell, I'd pay for it.

You can already do that. You can assign a domain name to a reddit and they style it, which basically gives you exactly what you want.

Re: Reddit becomes reddit Inc.

#106

Post by garydevenay »

I have to say, although Reddit is a large and possibly even influential service. I can't agree that they will be able to influence the news industry greatly (I use greatly loosely as the industry is so large).

I think an online service could revolutionise the way we all read and digest news, Reddit is the first stepping stone in this revolution but I expect it to be overtaken soon by a superior service (The same way Facebook has MySpace).

Re: Reddit becomes reddit Inc.

#108

Post by minikomi »

runinit wrote: post #99
rmc wrote: post #51

Earlier quoted context omitted.

Exactly, Some more examples: r/motorcycles r/programming r/$PROGRAMMING_LANGUAGE r/linux etc. The NSFW ones are tricky. On one hand there's a lot of money in porn. But most of the content there is either stuff from porn companies (that would be paying for ads), or amateur stuff, and would an amateur audience like porn company ads?

Deals on fleshlights for all!

1/2 price off kleenex when you mention reddit!

Re: Reddit becomes reddit Inc.

#109

Post by lhnz »

jedberg wrote: post #104
emmett wrote: post #70

Earlier quoted context omitted.

Do they need more than one CEO? Sounds like you should have said "they still have someone within who could do it!"

I guess I was trying to make a snarky comment about the fact that most of us who would be reasonable choices left before it became an option.

Was it really that bad? (Or am I just reading the tone of your comment incorrectly?)

Re: Reddit becomes reddit Inc.

#110

Post by shoham »

kn0thing wrote: post #96
whatusername wrote: post #85

Earlier quoted context omitted.

Wasn't that their original business model. I don't think it went very far (although it got them to a ramen level profitability). They also have things like /r/dragonage taht was setup by EA (possibly with a fee?) to promote the game

Indeed. Merch definitely hasn't reached its full potential. And that /r/dragonage sponsorship was indeed paid; I wish more advertisers saw the value of a branded subreddit. That's something for us to do a better job explaining.

Hi,

As a small business advertiser on Reddit, I feel as if this would be a good idea, especially for big businesses; however as I wrote before (http://news.ycombinator.com/threads?id=shoham), there are a couple of little things that I think you guys could be doing to be more business friendly with self serve ads for small businesses like my own: http://www.feed-forward.net

The three main ideas are: (1) lower the cost per day for ads (for a small business, with less than 100K a year in revenue, Reddit ads don't scale well). Facebook, and Google have a $1/day minimum. (2) Let the OPss of self serve ads moderate their post. It defeats the purpose of spending money on an ad, and having such an awesome idea such as the SSA program if the comments section is hounded by trolls, and moderated by no one. I've been told by admins that Reddit has a long history of free speech adherence, which is great, but posts are removed from subreddits all the time for not complying with the subreddits' rules, at the mods discretion. My proposition is that you guys extend this courtesy to buyers of SSAs.

Third, allow advertisers who have been advertising for a while to focus their impressions on people who have already clicked on their ads. Again, this is a small business-friendly idea -- I've focused most of my ad buys on r/music , a huge subreddit of 150K people. If after a month or two I could focus my buys on those users I've already engaged with in that r/, that would help bolster two objectives: keep the ad conversational, and help advertisers create a community around their submission/business. Once a few thousand people have seen my ad every day for two or three months, I can maybe even invite them to a sponsored r/...

-Shoham

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