Google's curation of the Play Store, while protecting their own economic interests, feels a bit like a dark pattern. The fact that adding " n" to most keywords prompts " no ads" in the suggestions shows how popular this is. If I search for "tuner", I get two sponsored results first, then five ad-containing results with average 4.4 rating, then an ad-free app with 4.9 stars. My preference would be searching by rating…
My phone isn't totally de-Googled, but I always make a point of seeing if what I need can be found on F-Droid, and only searching the Play Store if nothing there will serve.