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Launch HN: Parade (YC S20) – Launch your company without hiring a designer

news.ycombinator.com

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Re: Launch HN: Parade (YC S20) – Launch your company without hiring a designer

#31

Post by alexray »

todd3834 wrote: post #25

Having used a few tools in this space I'm kind of jaded. I'm not sure what I was expecting but not this. WOW this works really great! Great work, very very well executed. I am definitely a customer

Thanks so much! I love hearing that :)

Re: Launch HN: Parade (YC S20) – Launch your company without hiring a designer

#32

Post by alexray »

joshum97 wrote: post #26

Nit: to me at least, "Never deal with another freelancer" comes off as unnecessarily harsh (even if it resonates with some). I understand the product is targeted to early-stage startups without the budget to hire someone, but it sounds like it's putting down the idea of working with a designer altogether (see "no need to hire a designer"), when you could poise it as complementary to working with a designer eventually…

Yeah, that's good feedback. We don't want to put down the idea of working with a designer later in your company. In fact, many of our users have grown their companies and hired designers to extend their brand into their application UI. We'll work on the phrasing.

Re: Launch HN: Parade (YC S20) – Launch your company without hiring a designer

#33

Post by alexray »

dano wrote: post #28

FYI, ublock origin blocks track.customer.io which is an alias for open.getparade.com and so the account verification step fails until ublock is disabled. I'd recommend moving to internal tracking rather than using customer.io, just my 2 cents of feedback.

Ah, thanks for pointing that out. We'll get this fixed.

Re: Launch HN: Parade (YC S20) – Launch your company without hiring a designer

#34

Post by alexray »

karaterobot wrote: post #27

"Launch your product without hiring a branding consultant" may be a more accurate way to describe this offering! I get that this is more about branding than product design. But, I'd like to point out that if you are making a product, someone is doing the design for that product, whether they realize it or not.

That's a good point. We want to figure out a way to help with UI design in the long run, but for now, we're focused on branding.

P.S. Have you read Don Norman's The Design of Everyday Things? Your comment "someone is doing the design for that product, whether they realize it or not" reminded me of a lot of the examples in the book.

Re: Launch HN: Parade (YC S20) – Launch your company without hiring a designer

#35

Post by alexray »

gopher_space wrote: post #29
alexray wrote: post #12

Earlier quoted context omitted.

Yeah, UI design is tricky. We haven't solved that yet, but would love to in the long run.

You're getting into "launch your house without hiring an architect" territory there. UI isn't so much tricky as it is an entirely separate discipline, devoted entirely to context, with a ton of thinking already done and ready to be applied at the individual level. Just having a few off-the-rack workflows that are easy to play with would be helpful.

Yeah, I think you're exactly right re:"just having a few off-the-rack workflows that are easy to play with would be helpful". There really seems to be standard conventions that would work for most workflows, kind of like what component galleries do for web design. I haven't explored where that idea may lead. We're a long way off from trying to tackle UI design, but it does seem interesting.

Re: Launch HN: Parade (YC S20) – Launch your company without hiring a designer

#39

Post by fishtoaster »

Well this is amazing!

This would be an amazing fit for my side projects that are a little more serious than "do my own 30s design," but not nearly so serious (yet) as "find, manage, and pay a freelance designer".

And it seems like a great business too. The upsell prices are a little hefty for side project, but if I build a project on this that gets a bit of traction, a few hundred bucks for a landing page / ui library / marketing email template starts to seem pretty attractive. Especially if it lets me put of "use a real designer" until a little further along in the product's lifecycle. :)

Re: Launch HN: Parade (YC S20) – Launch your company without hiring a designer

#40

Post by alexray »

fishtoaster wrote: post #39

Well this is amazing! This would be an amazing fit for my side projects that are a little more serious than "do my own 30s design," but not nearly so serious (yet) as "find, manage, and pay a freelance designer". And it seems like a great business too. The upsell prices are a little hefty for side project, but if I build a project on this that gets a bit of traction, a few hundred bucks for a landing page / ui librar…

Thanks! I'm excited to hear that, and glad you think it's amazing! It sounds like Parade could be a great fit for your side projects :)
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