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The Economics of Broadway Shows

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21–30 of 46 posts

Re: The Economics of Broadway Shows

#21

Not knowing what makes a hit vs a flop seems... strange. Familiar actors and stories might help, but also things that are clever and artistically memorable (e.g. Hamilton) have got to help. I'd also be interested to know how many shows start off-Broadway or off-off-Broadway (100-500 seats and below 100 seats as per this article), and move up to the bigger theatres: test a show in a smaller venue, see if people/critic…

> Not knowing what makes a hit vs a flop seems... strange. Wouldn't any formula for a hit get repeated until audiences are bored and it stops working?

Yes. Movie screenplays are already quite formulaic, eg: https://slate.com/culture/2013/07/hollywood-and-blake-snyder...

Re: The Economics of Broadway Shows

#22
post #15
post #7

As someone who moonlights in the theatre industry (as a theatre photographer), I'm vaguely familiar with the economics of putting on shows - the article is very interesting and tallies with my experience. However, I do question one line in the article: > The average income of Broadwaygoers in 2018-19 was $261k — roughly 4x the median household income in the US. $261k?!? the average income of attendees?!? That's can't…

If Jeff Bezos (in a disguise) went to one show, how long would it take to bring the average back down?

Not a hypothetical: https://pagesix.com/2021/10/11/amazons-jeff-bezos-has-date-n...

Re: The Economics of Broadway Shows

#23
post #3

Not knowing what makes a hit vs a flop seems... strange. Familiar actors and stories might help, but also things that are clever and artistically memorable (e.g. Hamilton) have got to help. I'd also be interested to know how many shows start off-Broadway or off-off-Broadway (100-500 seats and below 100 seats as per this article), and move up to the bigger theatres: test a show in a smaller venue, see if people/critic…

Hamilton was workshopped for a very long time and then had a long Off Broadway run at The Public Theatre where additional changes were made. A huge amount of money went into it because of the trust that Lin Manuel had generated with previous work. Spiderman was in tech for over a year (beta testing) because the damned flying didn't work. Then they radically changed the script because it hadn't been workshopped, and i…

Sounds like the difference between a low-budget game that gets plenty of iteration and playtesting before its wide release, and a AAA game that gets shoved out the door for Christmas because the fiscal quarter depends on it.

Re: The Economics of Broadway Shows

#25
post #6

Here is two interesting articles from The Economist where they analyse the success of Hamilton[1] and where they see if you could have predicted the success of Hamilton[2] and here is a in depth post on the data and methodology of the model they created and used[3] [1] https://www.economist.com/business/2016/06/16/no-business-li... Archive of the first Article https://archive.md/L3xzV [2] https://www.economist.com/th…

The main sign it was going to be a success was a performance Lin-Manuel Miranda did at the White House. Listen for where the laughs are; they're not there when you see it on Broadway (and I assume The Public Theater).

https://www.youtube.com/watch?v=WNFf7nMIGnE

That's important because the premise is high school cringy. Let's take a historical story and set it to rap! If it wasn't so well-executed, it would have come off as painfully gimmicky.

Re: The Economics of Broadway Shows

#27
post #9
post #8

Earlier quoted context omitted.

if there's a number of ultra-high net worth people there, it would push the average up, by a lot probably. Median income is a more representative number than average, when there would be outliers like that.

Oh of course. I forgot about the difference between median and average! For the purpose of the point the article was making in that section (about how the efforts to 'make Broadway more affordable and more democratic come up short.', the 'average' income seems particularly useless as a metric to gauge success. As you point out, the median is a much better metric.

I think we need a law that all data needs to be presented in deciles, or at least quintiles.

It is incredibly annoying to know that someone had the data and chose to not show its distribution, when it costs them almost nothing to do so. I assume any use of the word “average” without specifying mean or median, or really any use of mean average, to be clickbait because there is no reason to use it when you know the underlying distribution is skewed.

Re: The Economics of Broadway Shows

#28
post #7

As someone who moonlights in the theatre industry (as a theatre photographer), I'm vaguely familiar with the economics of putting on shows - the article is very interesting and tallies with my experience. However, I do question one line in the article: > The average income of Broadwaygoers in 2018-19 was $261k — roughly 4x the median household income in the US. $261k?!? the average income of attendees?!? That's can't…

How many Broadway tickets have you bought recently? Not many regular people can afford to go regularly. I'm not broke, but spending 400+ on a pair of tickets, plus other costs ... That is not something I would do every month.

[deleted]

Re: The Economics of Broadway Shows

#29
post #6

Here is two interesting articles from The Economist where they analyse the success of Hamilton[1] and where they see if you could have predicted the success of Hamilton[2] and here is a in depth post on the data and methodology of the model they created and used[3] [1] https://www.economist.com/business/2016/06/16/no-business-li... Archive of the first Article https://archive.md/L3xzV [2] https://www.economist.com/th…

The main sign it was going to be a success was a performance Lin-Manuel Miranda did at the White House. Listen for where the laughs are; they're not there when you see it on Broadway (and I assume The Public Theater). https://www.youtube.com/watch?v=WNFf7nMIGnE That's important because the premise is high school cringy. Let's take a historical story and set it to rap! If it wasn't so well-executed, it would have come…

I would say the general perception is that it was extremely cringey.

Obviously they found a large enough audience that disagreed but I don't think they were a majority.

Obviously anecdotal.

Re: The Economics of Broadway Shows

#30

Not knowing what makes a hit vs a flop seems... strange. Familiar actors and stories might help, but also things that are clever and artistically memorable (e.g. Hamilton) have got to help. I'd also be interested to know how many shows start off-Broadway or off-off-Broadway (100-500 seats and below 100 seats as per this article), and move up to the bigger theatres: test a show in a smaller venue, see if people/critic…

I think it's the opposite. There are many many more multi million dollar software business than broadway shows, meaning that you have a much lower chance of success making a hit show. It just looks easy in hindsight because you dont see the 10s of thousands of shows that failed and never got picked. Even the "flops" are better than the shows that didn't even get picked up.
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