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Facebook is planning to rebrand the company with a new name

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Re: Facebook is planning to rebrand the company with a new name

#52
post #40

Do these rebrands even work? I see a couple of examples in other comments, like Comcast -> Xfinity, Philip Morris -> Altria, but this is the first time I see the name Altria. Even earlier this month when I was reading an article about tobacco, it used the name Philip Morris. Google's rebranding to Alphabet also feels semi-successful. Technically Fitbit is a Google's sister company under the Alphabet umbrella, but all…

Anecdotally, a notorious real estate developer named Blackstone where I lived got into a lot of heat, and afterwards rebranded to a local-language version of "DearCity". Now everyone seems to have forgotten their ruthless practices. To be fair, they went from a hilarious villain-like name to an almost cartoonishly cute one. But jokes on the public, because it works. They're largely off the hook in the publics eye now

Re: Facebook is planning to rebrand the company with a new name

#53
post #40

Do these rebrands even work? I see a couple of examples in other comments, like Comcast -> Xfinity, Philip Morris -> Altria, but this is the first time I see the name Altria. Even earlier this month when I was reading an article about tobacco, it used the name Philip Morris. Google's rebranding to Alphabet also feels semi-successful. Technically Fitbit is a Google's sister company under the Alphabet umbrella, but all…

So ByteDance and Snap Inc didn't work?

Re: Facebook is planning to rebrand the company with a new name

#54
post #21

Despite how loathed Facebook is, if an Alphabet-like parent company launches a metaverse that _does not_ integrate with the social graph / is not monetized through advertising, it has a real shot. I have felt FB has needed to offer a privacy focused social network for some time. Apple is quietly proving people are willing to pay for privacy-enabled social features. My question is whether they will collaborate with Ep…

Facebook is going to buy Epic Games, mark my words. It would be north of a $60B acquisition even if they purchase them at twice their current valuation. It would be poetic justice because Epic and FB both have a common enemy - Apple. Facebook does not have a game engine and it is not currently a 3D-first company, and it makes sense that it will need one to underpin all of the content that will need to be made for the…

Anti-competitive laws will probably shoot this down immediately

Re: Facebook is planning to rebrand the company with a new name

#55
post #53
post #40

Do these rebrands even work? I see a couple of examples in other comments, like Comcast -> Xfinity, Philip Morris -> Altria, but this is the first time I see the name Altria. Even earlier this month when I was reading an article about tobacco, it used the name Philip Morris. Google's rebranding to Alphabet also feels semi-successful. Technically Fitbit is a Google's sister company under the Alphabet umbrella, but all…

So ByteDance and Snap Inc didn't work?

Not sure about ByteDance, what did they rebrand from?

Snap - this one worked, but I think partially because it's a name drop, rather than a full rebranding. I think it has higher chance to be successful (like "Apple Computers" -> "Apple" or "GrabTaxi" -> "Grab"), because it expands on the current brand instead of trying to be something different. I think if Snapchat rebranded to "Spectacle" or "CamCom" or something different, we'd still be reading "previously known as Snapchat" for years to come

Re: Facebook is planning to rebrand the company with a new name

#57

Earlier quoted context omitted.

Facebook is going to buy Epic Games, mark my words. It would be north of a $60B acquisition even if they purchase them at twice their current valuation. It would be poetic justice because Epic and FB both have a common enemy - Apple. Facebook does not have a game engine and it is not currently a 3D-first company, and it makes sense that it will need one to underpin all of the content that will need to be made for the…

I tried but I can't be serious about this news. Th company must name : Epic Face :)))))

Facepic?

Re: Facebook is planning to rebrand the company with a new name

#58
post #21

Despite how loathed Facebook is, if an Alphabet-like parent company launches a metaverse that _does not_ integrate with the social graph / is not monetized through advertising, it has a real shot. I have felt FB has needed to offer a privacy focused social network for some time. Apple is quietly proving people are willing to pay for privacy-enabled social features. My question is whether they will collaborate with Ep…

Facebook is going to buy Epic Games, mark my words. It would be north of a $60B acquisition even if they purchase them at twice their current valuation. It would be poetic justice because Epic and FB both have a common enemy - Apple. Facebook does not have a game engine and it is not currently a 3D-first company, and it makes sense that it will need one to underpin all of the content that will need to be made for the…

Roblox might be appropriate for their ambitions too.
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