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Big tobacco has caused millions of deathsAnd if some of the allegations and concerns are correct, the current trajectory companies like Facebook are taking us on are poised to cause far worse. We've already seen Facebook used to facilitate genocide, and there are very concerning trends that indicate it's impacting how entire societies engage each other. It's forcing increased polarization in politics and resulting in extremist candidates.
That good also exists is certainly important. But gauging the harm is not exactly straight forward, and we're only just beginning to understand the 2nd and 3rd order effects.
> I'm yet to see any evidence that FB has caused harm.
But that is quite literally the focus of the leaked research. There is growing evidence that the algorithmic prioritization of hateful/polarizing material is directly eroding the public's trust in civic institutions, and has facilitated the kind of mob mentality that led to the events of Jan 6 (for example).
Again, the issue is not social media. The issue is the application of ranking algorithms that manipulate and amplify certain kinds of dialog on a global scale.
Switching analogies, video games aren't inherently a bad thing. Microtransactions in video games aren't inherently a bad thing. Specific kinds of gamified microtransactions turn out to be strikingly similar to gambling, and are arguably extremely problematic.
I’d argue this is similar to what's happening here. Social media isn't inherently bad, and in some cases is actually quite good. But if participating in social media automatically means that all of my worst tendencies are validated and amplified by the platform, the platform is no longer a neutral factor and instead has become actively harmful.