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The new dot com bubble is online advertising (2019)

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Re: The new dot com bubble is online advertising (2019)

#171

Post by missedthecue »

matheusmoreira wrote: post #161
jefftk wrote: post #132

Earlier quoted context omitted.

Browsers want to be popular with users, but they also want websites to make money: if sites can't make money, there is no web to browse.

> they also want websites to make money By allowing them to abuse their users? > if sites can't make money, there is no web to browse There are other ways to make money other than advertising. If they insist on ads, they should disappear. Besides, not everyone creates a website for profit. Sometimes people just have something interesting to say. The web used to have a lot of those before these commercial interests st…

Is showing a banner ad really abuse?

Sometimes I feel like ad block users get overzealous and try to convince themselves and others that every ad out there is trying to inject malware into your machine. Very few ads do this and the average person who doesn't use AdBlock won't ever have that happen to them. Ads solve an economic distribution problem by cutting the transaction of spreading and consuming information in half. It makes the web accessible.

Re: The new dot com bubble is online advertising (2019)

#172

Post by missedthecue »

__MatrixMan__ wrote: post #126

If I had had a needle that would pop the dot com bubble, I'd hesitate before using it. Maybe there are cool things that were brewing and they just need a bit more time to incubate before we can benefit from them. If I had a needle that would pop this bubble, I'd use it immediately. Advertising is all about making people do things that, when left to their own devices, they don't want to go. Whatever survives this bubb…

I think you've got it backwards. The whole reason the trillion dollar industry of ad targeting exists is so companies can find the people that want what they're offering.

Ford isn't advertising their F150 to Amish communities. They're advertising to people who match the profile of truck buyers.

Re: The new dot com bubble is online advertising (2019)

#173

Post by nsonha »

DeathArrow wrote: post #81
heurisko wrote: post #63

I have had the thought that there is something wrong, that I can access nearly any song of my choice on YouTube, with the small penalty of skipping an advert after 5 seconds. Many of the adverts aren't even for products I'm interested in. They're either get-rich-quick schemes, or repeat-ad-nauseum ads for software like Grammerly, which I will never use. If Google has some sort of complex picture about me, by invading…

I get an even better deal, I see no ads on YouTube because I use uBlock Origin.

how come I use ublock origin and still see ads?

Re: The new dot com bubble is online advertising (2019)

#174

Post by [deleted] »

kubanczyk wrote: post #78
heurisko wrote: post #63

I have had the thought that there is something wrong, that I can access nearly any song of my choice on YouTube, with the small penalty of skipping an advert after 5 seconds. Many of the adverts aren't even for products I'm interested in. They're either get-rich-quick schemes, or repeat-ad-nauseum ads for software like Grammerly, which I will never use. If Google has some sort of complex picture about me, by invading…

> skipping an advert after 5 seconds YT ads are not shown on Firefox with a plugin such as uBlock Origin. Just in case you're one of today's lucky 10,000.

[deleted]

Re: The new dot com bubble is online advertising (2019)

#175

Post by phreeza »

matheusmoreira wrote: post #160
phreeza wrote: post #116

Earlier quoted context omitted.

Even if they end up being blocked by many ad funded sites?

We'll just block their blocking attempts.

If the adblockers win this cat&mouse game and publishers go broke, everyone looses.

Re: The new dot com bubble is online advertising (2019)

#176

Post by gingerlime »

youngtaff wrote: post #80
WoahNoun wrote: post #76

Earlier quoted context omitted.

If your brand is a registered trademark, you can have google stop your competitors from referencing it in search ad copy. https://support.google.com/adspolicy/answer/6118?hl=en

Bit that's only in copy… You can't stop them using it for targeting, and that's how part of the ad extortion market works - someone advertises against you brand as a keyword so now you have to advertise against it too… Google wins in revenue terms - it's also the source of scams e.g. people advertising against searches for free public services on say gov.uk, but charging for the same thing

as luck would have it, my mum (nearly 70, but pretty good with technology) just fell for something like that. She wanted to book a Ryanair flight so googled for Ryanair. First result is an ad for some kind of a scummy reseller called esky. She ended up paying way more for the flight plus some extra unwanted stuff like insurance and online check-in… urgh.
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