All this would not have come to this if Airbnb guys asked themselves a simple question. How would I handle this if this happened to my sister of wife.
The main problem is Airbnb had about a month to fix this before it became 'viral'. It was only the post by TC that made me realise this issue was about a month ago (30 days!).
As a fan of Airbnb, (I have not used the service, but i have given them a few customers), I am a bit disappointed in the response. I do not blame them for waat happened to EJ. The problem that has happened is as a result of their reaction to what had happened.
I am kind of amazed that after a month, not one of the founders has gone to see the house (they have the address) but rather they have been doing "everything" to help. This is politician talk, not startup talk. Why startups were really cool was the possibility of getting in touch with the founder of it rather than the "automated customer service of big companies".
The only actionable thing Airbnb have done during the last few days fiasco is try to cover their asses. i.e change the security page, write a blog post on TC and defend themselves. Now anything they do will not be perceived in good faith but in reaction to the angry mob (as PG calls it). It is never good to be reactionary.
If I were the CEO of Airbnb, I would do this:
Go and look physically and look at the house.
Go and look for the victim and be sincere in my apology and request for another chance to start again.
Behave as if it was my sister this thing happened to.
I really hope some good "no win no fee" lawyer has not got to her first. When you are successful, people are out there trying to hang you, please Airbnb, do not give them a rope.
I wish you guys all the best!