While there isn't much in the way of infrastructure at this part of Tempe at the moment, it's close enough to the main boulevard, called Mill, and close enough to downtown phoenix.
The entire Phoenix area is quickly becoming a popular place to live and lots of tech is moving here. Phoenix is, _in general_, a decent third or fourth choice across a ton of different metrics. Tech jobs, decent university system, growing economy.
Yeah, the weather can be downright terrible, but lots of people from CA are moving here during the pandemic. Indeed, Arizona State University (based in Tempe) is a tremendously popular school for high schoolers from CA.
I'm going to recommend investing in real estate to everyone I know in the area.