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Launch HN: BlackOakTV (YC S21) – Netflix for black people

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131–140 of 898 posts

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#131

Just from an addressable market standpoint, it seems like you have work cut out for you given that you’ve essentially isolated your product to 13-14% or so of the US population. Not to mention those in that segment that already sub to Netflix , other streaming services etc.

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Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#132
post #2

“X for black people” sounds so bizarre to me(non-American). The cultural divide between the people must be insane.

BET wasn’t offensive me. Telemundo wasn’t offensive to me. Nickelodeon wasn’t offensive to me. Food Network wasn’t offensive to me. Serving targeted programming to an identifiable minority audience seems like a perfectly reasonable business (and social) proposition. I don’t know that “Netflix for Black People” will test well, but it seems perfectly fine to me. [white middle-aged male if context matters]. Edit to add:…

I think you are assuming an offense that isn't stated. More likely the prior comment reflected a curiosity around an experience not present in their own localized culture.

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#133
post #19
post #5

Earlier quoted context omitted.

Seconding this. And imagine the outrage if someone had made “X for white people”. There’d be riots in streets. The bizarreness and racist double standard behind this is just astounding seen from the outside.

In a majority white country you don't need to say x for white people, because that's the default. X for minority group isn't a double standard, it's a deviation from the norm. For example, it's pretty common to have x for lgbt people and it's pretty well understood that it's not a double standard because we accept that being straight is the norm.

> In a majority white country you don't need to say x for white people, because that's the default

If it would merely be a redundancy, why would it provoke outrage? "Conservative Talk Radio" seems pretty redundant to me, but doesn't provoke any emotion.

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#134

Good luck. Please remember to ignore this HN thread. I can already see it's becoming absolutely atrocious and is not even remotely representative of society at large.

Thank you. We'll do our best...with the company, and this thread!

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#135
People like MLK fought for equality. Today, you see black people fight for segregation by instituting things like this. The question is why? The answer, I believe, is not to represent the underrepresented as stated here but more obviously use "for blacks" as a marketing device to make money.

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#136
post #57

Earlier quoted context omitted.

Having dedicated cultural venues or channels for a subculture isn't the same thing as like segregated bathrooms. It's more about appealing to a niche audience that isn't lucrative enough for a mass market purveyor. It's not really different from genre channels like sci-fi only or comedy only except that it's geared to an ethnic demographic who want more representation in their media. When a giant company like Netflix…

Exactly. Nobody complains about the Latino channels on TV. lol

Out of curiosity, do all black people in the US have the same cultural background? Or is it just the skin color?

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#137
post #68

Earlier quoted context omitted.

BET wasn’t offensive me. Telemundo wasn’t offensive to me. Nickelodeon wasn’t offensive to me. Food Network wasn’t offensive to me. Serving targeted programming to an identifiable minority audience seems like a perfectly reasonable business (and social) proposition. I don’t know that “Netflix for Black People” will test well, but it seems perfectly fine to me. [white middle-aged male if context matters]. Edit to add:…

My only problem with marketing "X for black people" is that marketing "X for white people" isn't socially acceptable.

What does "X for white people" look like though? The only reason that "X for black people" exists is that black people are a minority group and aren't sufficiently catered to by X, which is already more or less "X for white people" by default, at least in the US and much of Europe. As such, any product that that markets itself explicitly to white people (again, only referencing the US and Europe here) is much more likely to have less socially acceptable intent behind it

"X for white people" makes more sense in a population where caucasians are the minority, for instance in China.

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#138
post #104
post #91

Earlier quoted context omitted.

French people of African descent are not culturally the same as American Black people. Black culture is unique in that it was created artificially by kidnapping millions of people from the African content and stripping them of their cultures, family ties, and names, prompting those people to construct a new culture (while uniting them for another 100 years in the experience of apartheid and the civil rights movement)…

"Black culture is unique in that it was created artificially by kidnapping millions of people from the African content and stripping them of their cultures, family ties, and names, prompting those people to construct a new culture." That certainly isn't unique.

I interpreted it as the culture was unique, not the way it evolved, but re-reading it, I can see how you interpreted it that way, too,

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#139
post #19

Earlier quoted context omitted.

In a majority white country you don't need to say x for white people, because that's the default. X for minority group isn't a double standard, it's a deviation from the norm. For example, it's pretty common to have x for lgbt people and it's pretty well understood that it's not a double standard because we accept that being straight is the norm.

Yes and no. In my opinion... If it's "focuses on content for ", that's great. Minorities tend to underrepresented and trying to address that balance by creating more for them is all bonus. If it's "excludes all but ", I am not a fan; I thin it causes resentment. The ability to have a group that allows but not , but not have a group that allows but not , is _wrong_ in my mind. Admittedly, having a group that allows bo…

I understand the point you're trying to make, but unless they're excluding white people from subscribing I have a hard time accepting it. An industry that comes to mind is haircare, there are tons of brands and a long history of companies that explictly cater to black hair ( https://en.wikipedia.org/wiki/Madam_C._J._Walker , is a great person to look into ). I can buy products from those companies, despite their focus being on the black community, and many being black owned. Conversely, the majority of haircare products available cater to more traditionally white hair types and black people are free to buy them. There is no exclusion, just a market where the majority of the products cater to the majority of people, and there was a market need filled to cater to the minority. A haircare company in say, Nigeria, would not have to go out of their way to say it's catering to black hair, just like Nollywood does not have to say it's featuring black voices, it's just understood that it's a representation of the majority of the population.

Re: Launch HN: BlackOakTV (YC S21) – Netflix for black people

#140
post #68

Earlier quoted context omitted.

My only problem with marketing "X for black people" is that marketing "X for white people" isn't socially acceptable.

That comes with the territory of being the dominant ethnic group in our society. Everything is essentialy for white people by default unless explicitly stated otherwise. Also, it’s not like this blackoakTV doesn’t allow white people to sign up. But I bet you won’t, because you have no interest in black stories. Which in turn kind of proves why it should exist.

What's a black story ?
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