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Finally, USPS.com got nice look'n'feel

usps.com

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Re: Finally, USPS.com got nice look'n'feel

#2
i think it looks rather generic, like a web designer just used a pre-made "web 2.0" template. in particular, that light blue color is really overused and doesn't match the dark blue in their old logo (or are they going for a whole rebranding thing and losing the traditional dark-blue and red?) the old site at least had a unique look, even if it did look somewhat dated (http://web.archive.org/web/20101222000039/http://www.usps.co...).

it's also a bit strange that it doesn't say "postal service" anywhere except the . i think more people know of them as the "post office" than "usps".

Re: Finally, USPS.com got nice look'n'feel

#4
post #2

i think it looks rather generic, like a web designer just used a pre-made "web 2.0" template. in particular, that light blue color is really overused and doesn't match the dark blue in their old logo (or are they going for a whole rebranding thing and losing the traditional dark-blue and red?) the old site at least had a unique look, even if it did look somewhat dated ( http://web.archive.org/web/20101222000039/http:…

Probably, because of generic template and generic approach it is so clear where to look for what you need. generic stuff is not always bad. And this company do not need that much brand support to get down to colors marches. Just my IMHO.

Re: Finally, USPS.com got nice look'n'feel

#6
Now only if they can figure out how to accurately track packages. For me their tracking almost never works (in other words never ever updated), and if it does it is usually updated after the packages have been delivered, which is useless.

Re: Finally, USPS.com got nice look'n'feel

#9
An improvement from their last design, but i really don't think it matters. I've spent maybe 15 minutes total of my life on USPS's homepage. What they really need to work on is their package tracking[1], which basically has two states: delivered and not delivered.

[1] Well, and their shipping reliability. Sending packages USPS is about 50/50 for me as to whether it will arrive at all.

EDIT: The 50/50 thing is hyperbole. It's more like 1 in every 10 or 15 packages will disappear.

Re: Finally, USPS.com got nice look'n'feel

#10
IMO, the current price of a first-class domestic stamp should be right on the homepage.

On Google, in the suggested search box, if you type:

"how much is"

The first option to come up is "how much is a stamp"

I've performed this search myself many times because I don't mail letters often, but when I do, I go to the junk drawer to get a stamp, see a sheet of $0.42 stamps and wonder, "is that how much stamps are?" It's not. But to find this out, I had to do a search and dig.

HOWEVER, the first place I went was USPS.com, and since it wasn't right on the homepage, I went to Google instead of trying to browse around their site aimlessly.

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