I think it's quite interesting that it's taken so long for a lackluster tasting food to decline in popularity. When I moved to the US from Western Europe, the relative difference in food quality was quite apparent and I distinctly remember noticing this first with the apples: At first I thought I might have chosen a bad batch, but after a couple of more buys I realised that these apples looked 'perfect' but always ta…
Its not just the perfect look that Red Delicious was bred for but shelf life. Those things take forever to rot compared to other apples and hide bruising, but they end up with dry mealy texture and very thick waxy skin. They were optimized for apple sellers not apple eaters.
The American food industry is optimised for sellers, not eaters [1].
It is that way because the scalar nature of capital in America favours national businesses, not local businesses (or nutritional well being).
Consumers fit in with this model out of necessity because they are workers who cannot allocate enough time to food shopping, preparation, and cooking. Instead, they minimise the time spent on food procurement by going to the supermarket, which is the ultimate expression of scalar capitalism.
[1] Salt Sugar Fat: How the Food Giants Hooked Us ISBN1400069807 (ISBN13: 9781400069804), Michael Moss, Random House, 2013