Thanks for the article. I do agree that these viral launch pages may only work if there's a special set of conditions met. I am actually right now writing a comprehensive article about it (I hope it will be at least). So, thanks for the opinion.
Sure, send me a link when you're finished. I'd love to hear more about this.
I've Noticed a Major Flaw with Viral Coming Soon Pages
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Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#12Earlier quoted context omitted.
Sure, send me a link when you're finished. I'd love to hear more about this.
My idea is beyond this, but the basic gist is to create several stages. 'Alpha' 'Beta' 'Live' '10' '#'. So if a person is very interested or wants the finished product, etc, then there's a variety of matching options. However it'd really depends on what the offer is. This is an indirect suggestion to do some marketing 101 ;)
Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#13So here's one theory I believe: Facebook and other large social media companies today will evolve into universal login systems eventually. We've already seen it with "Connect with Facebook" or "Connect with Twitter" buttons, but I believe this will become more and more prominent as the year progresses. Why? Like the article states, people don't like giving out their email address. Why reinvent the login interface mil…
Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#14Earlier quoted context omitted.
My idea is beyond this, but the basic gist is to create several stages. 'Alpha' 'Beta' 'Live' '10' '#'. So if a person is very interested or wants the finished product, etc, then there's a variety of matching options. However it'd really depends on what the offer is. This is an indirect suggestion to do some marketing 101 ;)
I recently blogged an interesting approach by an app (called livepath) which let people buy into a beta account. Whenever the beta was a bit further developped he dropped the pricing a bit. Here's the link: http://blog.thegodfounder.com/post/5894377639/lifepaths-sign...
Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#15Earlier quoted context omitted.
I recently blogged an interesting approach by an app (called livepath) which let people buy into a beta account. Whenever the beta was a bit further developped he dropped the pricing a bit. Here's the link: http://blog.thegodfounder.com/post/5894377639/lifepaths-sign...
Minecraft creator took the inverse, charge more as software entered alpha to beta to gold. I suppose the high initial cost until normal cost makes sense in a reverse dutch auction if you got the hype.
Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#16So here's one theory I believe: Facebook and other large social media companies today will evolve into universal login systems eventually. We've already seen it with "Connect with Facebook" or "Connect with Twitter" buttons, but I believe this will become more and more prominent as the year progresses. Why? Like the article states, people don't like giving out their email address. Why reinvent the login interface mil…
Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#17> If there's a long line of people waiting to get in already. A long visible line coming out of the door, makes more people want to know about it and in some cases stand in line for it. I think this is the main point, if you have a way to let people know how long the queue is and where is your position in the queue, it might actually work.
Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#18> If there's a long line of people waiting to get in already. A long visible line coming out of the door, makes more people want to know about it and in some cases stand in line for it. I think this is the main point, if you have a way to let people know how long the queue is and where is your position in the queue, it might actually work.
I doubt a simple number will be effective, because you lose the human element. The physical presence turns a waiting list into a social event. Maybe if you could somehow interact with the people already in line.
Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#19Re: I've Noticed a Major Flaw with Viral Coming Soon Pages
#20So here's one theory I believe: Facebook and other large social media companies today will evolve into universal login systems eventually. We've already seen it with "Connect with Facebook" or "Connect with Twitter" buttons, but I believe this will become more and more prominent as the year progresses. Why? Like the article states, people don't like giving out their email address. Why reinvent the login interface mil…
What is it about sign up forms that are too annoying? Just the email to put in?