Good, glad to hear this is happening. FB is much too entwined in the operating systems.
Facebook users said no to tracking, and now advertisers are panicking
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Re: Facebook users said no to tracking, and now advertisers are panicking
#92If Facebook and its child companies blocked users who opted out, users would eventually opt in, they could even do it in rolling waves to prevent a mass exodus. Facebook and Google would likely be able to beat Apple and both depend on Ad revenue.
Re: Facebook users said no to tracking, and now advertisers are panicking
#93Earlier quoted context omitted.
> This all makes me start feeling like I might finally want an iPhone... Or maybe don't use Facebook on Android?
Or maybe don't use Facebook at all? And block any and all Facebook DNS queries with a PiHole.
Can you actually use PiHole to serve DNS for your Android? I was able to direct my Linux systems to my PiHole but my Android phone seemed to not care a wit about my internal DNS.
Re: Facebook users said no to tracking, and now advertisers are panicking
#94If people opt out of what you're doing to them as soon as they're made aware you're doing it, then perhaps that's a sign that you shouldn't have been doing it in the first place. I don't even believe that 25% of users actually wanted tracking. I think a lot of people just blindly tap buttons to make annoyances go away, and these guys just hit the wrong button.
As soon as ad supported free services start shutting down because of ad blocking and lowered clickthrough rates on ads because of targeting being blocked, most people will probably start changing their minds. (The alternative being maintaining 10-20+ paid subscriptions.) For now, all this change means is that users who are opted-in to tracking are subsidising those who aren't.
Re: Facebook users said no to tracking, and now advertisers are panicking
#95I wonder why 25% opted in. Even for accidental touches, that's way too much. Loving this. Almost makes me want to move to an iPhone.
Re: Facebook users said no to tracking, and now advertisers are panicking
#96It’s almost as if, given information and a choice, people prefer not to have their eyeballs monetized. Of course, if this catches on (and I hope it does), we ultimately run up against “people prefer not to pay for things.” Will be fun to watch.
> It’s almost as if, given information and a choice, people prefer not to have their eyeballs monetized. I wonder, are people who use facebook and who would prefer to not have their eyeballs monetized like this not aware of Facebook's business model? How do they think Facebook will stay operational? I personally think it's best to just drop Facebook, but I'm sure my parents and grandparents would rather have Facebook…
>How do they think Facebook will stay operational?
The same way ads work in print media - the publisher doesn't have as detailed targeting info for the advertiser, and presumably would charge less.
Re: Facebook users said no to tracking, and now advertisers are panicking
#97If people opt out of what you're doing to them as soon as they're made aware you're doing it, then perhaps that's a sign that you shouldn't have been doing it in the first place. I don't even believe that 25% of users actually wanted tracking. I think a lot of people just blindly tap buttons to make annoyances go away, and these guys just hit the wrong button.
As soon as ad supported free services start shutting down because of ad blocking and lowered clickthrough rates on ads because of targeting being blocked, most people will probably start changing their minds. (The alternative being maintaining 10-20+ paid subscriptions.) For now, all this change means is that users who are opted-in to tracking are subsidising those who aren't.
At least then they'll be aware of the deal they're agreeing to.
Re: Facebook users said no to tracking, and now advertisers are panicking
#98Facebook: “We believe that personalized ads and user privacy can coexist.” No-one else does.
How would this even be theoretically possible? I mean, if you know someone’s personal details, they per definition has lost that privacy towards you.
Perhaps facebook could advertise to me using the data that I have put into their site directly rather than snooping on me on other websites through cookies.
Re: Facebook users said no to tracking, and now advertisers are panicking
#99The only aspect of this story which surprises me is that 25% of iOS users opted in to tracking.
That seems high to me, but there are plenty of people who do not value privacy and who would rather want ads that are tailored to them.
Re: Facebook users said no to tracking, and now advertisers are panicking
#100If people opt out of what you're doing to them as soon as they're made aware you're doing it, then perhaps that's a sign that you shouldn't have been doing it in the first place. I don't even believe that 25% of users actually wanted tracking. I think a lot of people just blindly tap buttons to make annoyances go away, and these guys just hit the wrong button.
As soon as ad supported free services start shutting down because of ad blocking and lowered clickthrough rates on ads because of targeting being blocked, most people will probably start changing their minds. (The alternative being maintaining 10-20+ paid subscriptions.) For now, all this change means is that users who are opted-in to tracking are subsidising those who aren't.
Or people will realize the service isn't as valuable as what's being charged. No one asked for 80% of facebooks features, it could be run/maintained by a much smaller team.