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Facebook blocks Google+ ads

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Re: Facebook blocks Google+ ads

#31
post #28

Facebook is a damn business, Google+ is competition. The fact that this ad was blocked isn't really news, it's just how business plays out. It's not in Facebook's interest at all to run this. I routinely find myself astonished at how people think the online world should work. Everything should be free, don't charge for anything, let your competitors advertise in your space, ads are the devil, business plan is to make…

Perhaps you should glance at the article before posting - the ad is an individual advertising his own profile .

I'm well aware of what the article says, thanks. If I ran a Ford lot, I wouldn't want someone selling their Chevy on it, as it can send any number of messages that downplay the quality and/or relevancy of my wares.

This is business, plain and simple.

Re: Facebook blocks Google+ ads

#32
post #4
post #2

You would never expect to find Mercedes ads on BMW's website. Also everybody knows that u don't need to look for Windows advertisments on apple.com. So I think it is also quite normal, that Facebook doesn't want to advertise G+ on their website.

Indeed. But on the other hand I don't think Google would disallow or block ads for Facebook. Their strategies differ. Google thrives with an open web, Facebook is a walled garden. But yeah, no scandal here.

What exactly is more 'open web' about Google+ than Facebook? It seems to be focussed on keeping you on Google properties - not linking different sites together.

It seems to me that twitter are the ones supporting the open web now.

Re: Facebook blocks Google+ ads

#33
post #28

Facebook is a damn business, Google+ is competition. The fact that this ad was blocked isn't really news, it's just how business plays out. It's not in Facebook's interest at all to run this. I routinely find myself astonished at how people think the online world should work. Everything should be free, don't charge for anything, let your competitors advertise in your space, ads are the devil, business plan is to make…

What competitor's ads do Google block? People respond to a story like this because it belies an attitude of weakness/protectionism from Facebook, not so much because of some kind of moral outrage about how things "should" be.

This is different; Google created an advertisement solution for the entire web and pushed it as such, necessitating that it be fairly open and non-judging.

Facebook's exists solely on their website, and while some will try to argue that Facebook has by and large become "the web" for people, the point is that it's still their site, their rules, their game, and in turn you play by their rules. They don't hide this fact in the slightest.

It's simply good business for Facebook to block these ads.

Re: Facebook blocks Google+ ads

#35
No one here mentioned the likely reason that the ads were blocked by the ad review system (a combination of ML and people in India or something). I don't know exactly how it works, but I'm pretty sure it is risky for Facebook to allow ads to run with trademarks that the advertiser does not own.

The Google+ logo is a trademark.

Can he try running an ad with just his face? It still might get disabled (in which case it probably is for competitive reasons) but I suspect that would take a lot longer... Especially if he doesn't say Google+.

"I have moved to another social network. Click here to find me now" would likely get past filters.

Re: Facebook blocks Google+ ads

#36
post #31

Earlier quoted context omitted.

Perhaps you should glance at the article before posting - the ad is an individual advertising his own profile .

I'm well aware of what the article says, thanks. If I ran a Ford lot, I wouldn't want someone selling their Chevy on it, as it can send any number of messages that downplay the quality and/or relevancy of my wares. This is business, plain and simple.

Except I see plenty of car dealers that sell used cars from different manufacturers on their lot. There's even an Acura dealer in my town who dedicates the entire front row of their lot to selling used cars that are always something other than an Acura. To a dealer, a car sale is a car sale.

Re: Facebook blocks Google+ ads

#37
Konoar, you are wrong.

What others have noted here needs to be considered. It's not the fact that Facebook is blocking ads that point to google plus, it's that they (apparently) have chosen a particular competitor and applied a completely different set of rules that others are not bound to. That, by definition is anti-competitive. I'm not lawyer, and certainly wikipedia should be taken with a healthy dose of common sense, but these are the first two sentences of the entry on United States antitrust law: "The United States antitrust law is the body of laws that prohibits anti-competitive behavior (monopoly) and unfair business practices. Antitrust laws are intended to encourage competition in the marketplace." http://en.wikipedia.org/wiki/United_States_antitrust_law

Antitrust is EXACTLY the same thing that Google is now being investigated for by the department of justice... by promoting an unfair pricing / ranking schematic against competitors by ensuring their own ads are listed higher than those of the competition. (Yelp, I believe).

If I were facebook, would I find a way to stop Google+ ads? You're damned right I would, but I would be subject to the same scrutiny of those who comment here.

This is not a no-brainer. This is a big deal.

Re: Facebook blocks Google+ ads

#38
post #20

Earlier quoted context omitted.

If I google "facebook games" I see a few AdWords listed. If a Google user clicks those ads, it's not like that will drive the user away from Google search. But if someone on Facebook has an ad that reads "Julio Fernandez moved to Google+ ...", then that is driving users away from Facebook. I don't see why a company should facilitate a mass exodus toward a competing service. I don't use Facebook and think they're kind…

Google+ is not Facebook. Nor it will ever be. The only hope google has is not to make a better facebook, but to change rules of the game. There will be no exodus from facebook. Evolution moves at its own pace, regardless of facebook or google. Only those that go in step with evolution will flourish. As such exodus from facebook will never happen. Though young and bright - most lucrative section of advertising market…

Downvotes should be reserved for off-topic or badly-expressed comments. If you disagree, click "reply" and educate me.

There will be no exodus from facebook.

It is likely that this ad ban was instigated by watching Facebook pageviews plummet, and by watching contagious defection spread through their userbase.

Re: Facebook blocks Google+ ads

#39
post #2

You would never expect to find Mercedes ads on BMW's website. Also everybody knows that u don't need to look for Windows advertisments on apple.com. So I think it is also quite normal, that Facebook doesn't want to advertise G+ on their website.

Also everybody knows that u don't need to look for Windows advertisments on apple.com.

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VMware View for iPad: http://itunes.apple.com/us/app/vmware-view-for-ipad/id417993...

Re: Facebook blocks Google+ ads

#40
post #33

Earlier quoted context omitted.

What competitor's ads do Google block? People respond to a story like this because it belies an attitude of weakness/protectionism from Facebook, not so much because of some kind of moral outrage about how things "should" be.

This is different; Google created an advertisement solution for the entire web and pushed it as such, necessitating that it be fairly open and non-judging. Facebook's exists solely on their website, and while some will try to argue that Facebook has by and large become "the web" for people, the point is that it's still their site, their rules, their game, and in turn you play by their rules. They don't hide this fact…

I'm not sure if I follow that logic. Why wouldn't it similarly be good business for Google to block all ads to Facebook and Twitter across their entire network at this point?
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