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Sorry, we replaced that old technology, “see-through glass”

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Re: Sorry, we replaced that old technology, “see-through glass”

#141
post #22

This is so exciting. I have to say, as soon as this pandemic is over, the first thing I'm going to do is attend a brand activation campaign or event and just... witness a brand generate awareness and build lasting connections with its target audience.

Ha. The pure cynicism and satire. Almost had me for a minute. Bravo.

Re: Sorry, we replaced that old technology, “see-through glass”

#142
post #116

Earlier quoted context omitted.

"I assert X is inevitable" isn't a valid argument. > This is what the future looks like Is it though? Is it impossible for us to stop? Or is this premature defeatism?

Depends on where you live. I don't think I'll be seeing those in quite a while personally, but in the land of unbridled capitalism... You tell me.

In a land with true capitalism these wouldn't exist because every single store with them would instantly lose all their customers. The only reason this exists is because America doesn't have a true free market or capitalism (because that's impossible) and stores are using their market position to force customers to shop there even though they would prefer not to. What are customers going to do? Go to the other massive grocery store that's miles away? Or maybe shop at the boutique that has half the selection at a markup.

Re: Sorry, we replaced that old technology, “see-through glass”

#143

The year is 2050 and your dingy old toaster has finally given up it's last crumbs. You hop onto Amazon in hopes of finding a suitable replacement as there's no longer any box stores you can travel to. Dumb appliances have been phased out and newer internet connected appliances have taken over. It's better for the consumer they claim. Not wanting an overtly fancy contraption you pick a no frills unit that includes a t…

That's only the first iteration. Next, they'll only load individual packed proprietary toast-pods. Budget third-party pods will work, until the manufacturer rolls out a silent firmware update to brick your toaster, on the grounds of violating the EULA

Re: Sorry, we replaced that old technology, “see-through glass”

#146

Brick & mortar retail is trying its very hardest to kill itself. The bigger a tremendous fucking hassle it is to go to the store instead of ordering online, the fewer people are going to come in. Supermarket window : "we now use anti-shoplifting face and license plate tracking" [e.g. auror.co ] Supermarket aisle : can't see any products, have to open every door to look at actual products instead of TV ads Supermarket…

If you think these are the things killing brick-and-mortar retail when it would otherwise succeed, then you should be founding a company doing the exact opposite of these things and capture the market.

Re: Sorry, we replaced that old technology, “see-through glass”

#147

The year is 2050 and your dingy old toaster has finally given up it's last crumbs. You hop onto Amazon in hopes of finding a suitable replacement as there's no longer any box stores you can travel to. Dumb appliances have been phased out and newer internet connected appliances have taken over. It's better for the consumer they claim. Not wanting an overtly fancy contraption you pick a no frills unit that includes a t…

The toaster is free, subsidized by burning advertisements into your toast.

Re: Sorry, we replaced that old technology, “see-through glass”

#148
post #43

I do not blame cooler screen for selling this technology to anyone. But I want everyone to consider how much it takes to bring about a technology like this to a grocery store. If this is any of the big chain groceries, the manager doesn't even have the authority to put a sticker on the glass door. This was vetted by hundreds of people and none of them thought... glass? Business class tickets were purchased, hotels we…

It's an ad platform plain and simple; that's the whole value proposition. So I imagine every pitch, every meeting was about that. And every store that uses it will be doing it to get a cut of the ad revenue. It's true that it's lousy at being glass, but that's like saying smallpox blankets were a lousy way to make friends with Native Americans. The shittiness of it, in other words, was the goal all along, and any res…

I could see one case where it does make sense - stores after the gate in airports, where there are more people walking by and seeing the advertising than there are customers coming in looking for a specific product. In any place like a grocery store where customers have clearly come in looking for specific items, it makes zero sense.

Re: Sorry, we replaced that old technology, “see-through glass”

#149

The year is 2050 and your dingy old toaster has finally given up it's last crumbs. You hop onto Amazon in hopes of finding a suitable replacement as there's no longer any box stores you can travel to. Dumb appliances have been phased out and newer internet connected appliances have taken over. It's better for the consumer they claim. Not wanting an overtly fancy contraption you pick a no frills unit that includes a t…

You forgot the part where it refuses to toast your unlicensed bread.

For those unaware, this is exactly the main point of the story "Unauthorized Bread" by Cory Doctorow. I liked the story and would recommend it.

Re: Sorry, we replaced that old technology, “see-through glass”

#150

The year is 2050 and your dingy old toaster has finally given up it's last crumbs. You hop onto Amazon in hopes of finding a suitable replacement as there's no longer any box stores you can travel to. Dumb appliances have been phased out and newer internet connected appliances have taken over. It's better for the consumer they claim. Not wanting an overtly fancy contraption you pick a no frills unit that includes a t…

The opening of the Philip K Dick story Ubiq has a scene very much like this.
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