Earlier quoted context omitted.
I had the same feeling. It’s so weird how companies can miss such an obvious thing. The core fantasy of lego is engineering - “you can make anything you can imagine”. Even if you aren’t good at designing things, that’s still the core aspiration. Minecraft fulfils that fantasy far better than most (all?) of the video games lego has made. I wonder if it’s just that, like banks, software is outside of lego’s core compet…
Could it be like Warhammer where they're unable to make a decent digital game since they're worried about it cannibalizing their physical good sales?
Or are you referring to a tabletop replacement style game?