Live data from Hacker News

TikTok owner ByteDance sees its earnings double in 2020

bbc.com

81–90 of 212 posts

Re: TikTok owner ByteDance sees its earnings double in 2020

#82
post #75
post #65

Earlier quoted context omitted.

Who cares? If the platform goes to shit, people will stop using it. In the meantime, it's a breath of fresh air in a stagnant space.

> In the meantime, it's a breath of fresh air in a stagnant space. Exactly. We've been here before haven't we? How many more social networks do you need to join just to say the exact same thing? Of course. You're the one shilling it everywhere on this whole thread, when the news is for early 'investors' preparing for a gigantic IPO for massive returns. That's the news they want to hear. As for the users; well who car…

I'll be honest, your reply is kind of all over the place, so I don't know what you're trying to get at.

How are you expecting TikTok to "screw" its users? And what's the big deal with users just leaving the platform if this does happen? I really don't see the big issue here.

Re: TikTok owner ByteDance sees its earnings double in 2020

#83
post #37
post #3

TikTok is a social network that could not be made by an American company, due to its complete disregard for free speech and embrace of censorship. This is a major part of its success, due to not allowing its network to deteriorate into culture wars and general unpleasant behaviour. I suspect any future social network much like TikTok will have exclusion as a major feature.

What I love about tiktok is how they've managed to ban all political content. It's a social network which is fun precisely because it's not monopolised by rotten people with loads of free time.

I guess it depends on what you would label as political. Breitbart (sigh… I know) stated that “Politics is downstream of culture”. It’s not a new idea but I have no doubt that these non-political spaces will serve as cultural funnels into various ideological bubbles.

Re: TikTok owner ByteDance sees its earnings double in 2020

#84
post #22

So I've learned that TikTok allows copyrighted music to be played in videos, and just gives a cut of the revenue to the label. Why don't more social media have this arrangement? YouTube not allowing copyrighted music is insane to me. Just give the label a large fraction of the revenue from the watch time during the time that their music was playing. How hard can it be to negotiate this arrangement?

There are ways to get around YT's automatic strikes. There are numerous 'music reaction' channels where listeners play the music video in a small PIP window, and maybe shift the pitch a tad so it's not 100% identical to the original audio. This approach lets them play back the whole song + music video.

Some rights holders are especially aggressive, and proactively search for infringing material, so this method isn't foolproof; if they manually flag it, the audio will be stripped from the video. But for the cases where the rights holders are happy to use automatic strikes, the workaround still works.

Re: TikTok owner ByteDance sees its earnings double in 2020

#85
post #3

TikTok is a social network that could not be made by an American company, due to its complete disregard for free speech and embrace of censorship. This is a major part of its success, due to not allowing its network to deteriorate into culture wars and general unpleasant behaviour. I suspect any future social network much like TikTok will have exclusion as a major feature.

isn't this actually the defining feature of commercial American television? You don't see a lot of incisive political commentary on Dancing with the Stars or a season of Survivor either

basically cleansing entertainment of anything that could be considered incendiary and replacing it with people doing funny dances is something the American ad industry came up with a century ago.

Like it's not as if American popular entertainment looks like German ARTE or some Scandinavian drama where politics and culture is baked into everything

Re: TikTok owner ByteDance sees its earnings double in 2020

#86
post #77
post #43

Earlier quoted context omitted.

There isn't propaganda. I guess people say there is, because conspiracy theories are more fun than fact. But strong statements like "TikTok is propaganda" need to be supported with evidence. I would say that the highly tailored experience of the TikTok algorithm would make a propaganda op quite easy to detect. The algorithm is so ridiculously good, that you would instantly spot a propaganda video, or notice when your…

>The algorithm is so ridiculously good, that you would instantly spot a propaganda video, or notice when your feed begins to skew from what you like to see. Would you notice it if they slowly ramped it up? How would you know whether it's grassroots or planted by the CCP?

Yes, I think it would be absurdly easy to notice, because nothing in most people's feeds is remotely political.

How exactly would you propagandize a stream of improv skits, or dance videos, or pet videos? Every user's feed is extremely specific and deviations, even small ones, are easy to notice.

Re: TikTok owner ByteDance sees its earnings double in 2020

#87
TikTok is currently only a small percentage of the revenue. ByteDance has quite a few apps in China. Douyin (Chinese version of TikTok) is a big one, but they also have a very popular news app in China. They also have a separate app for longer videos than TikTok. And many other.

Re: TikTok owner ByteDance sees its earnings double in 2020

#88
post #31

Honestly, good for them. TikTok is such a breath of fresh air in the social media space -- it's bursting with raw unfiltered creativity, interactions are really genuine and I've actually met now IRL friends on TikTok. Their recommendation engine is scary good at discovery which solves the "I don't know who to follow" problem, the ads are the least intrusive of any social media platform. If you don't "get" TikTok beca…

I guess I still just don't get it. I'm always shocked at glowing recommendations of TikTok...from HN of all places! Every time it comes up here, I take a few minutes to browse the site, to see if anything changed to justify the praise, and it hasn't. The content may be more lighthearted, but over half of the random feed on the home page I just browsed is fundamentally the same "camera in your own face" narcissism amplifier as Instagram and the influencer portions of YouTube. I'm not even seeing a lot of hobbies there. It's just people who are not remarkably talented, but want to be in a video, making a video of themselves. It's got the same validation-seeker signals as the rest of social media (like count, comment count, share count). I browsed for about 30 minutes this morning so I could at least be informed before I comment, and literally found nothing remarkable or interesting. No unusual musical talents or athletics. Nothing really novel or even relatable. Just 20 year-old zeros making videos about themselves. Why is this a thing?

Re: TikTok owner ByteDance sees its earnings double in 2020

#89
post #29

I hate TikTok because it's so good. It's a frictionless content pump that we can open and doom-scroll for hours. I have never seen such a beautifully crafted user experience, from the recommendation algorithm that is top-notch the content that is catchy and highlights trends without overdoing it and the absence of political content if you don't engage with it (or maybe there is none at all). I don't have it on my pho…

This is spot on.

Re: TikTok owner ByteDance sees its earnings double in 2020

#90
post #20
post #3

TikTok is a social network that could not be made by an American company, due to its complete disregard for free speech and embrace of censorship. This is a major part of its success, due to not allowing its network to deteriorate into culture wars and general unpleasant behaviour. I suspect any future social network much like TikTok will have exclusion as a major feature.

Can you please source your claims? AFAIK TikTok ended censorship. You can even find vids with a lot of views talking about things like Tienamen Square, and I know friends whose FYPs are pretty political. It seems to me that you are confusing TikTok with Douyin (the Chinese version.) The thing is, TikTok's audience self-censors. People go on the app to feel good, not because they want to be dragged into another politi…

> AFAIK TikTok ended censorship.

Not GP but one of the concierges from my building left to work there on 'content moderation' not too long ago (er, just before Christmas iirc). Sounded like they have people literally sit there, scrolling (or swiping, whatever you do) watching like a user, but marking (perhaps voting 1 of N I suppose) go/no-go.

Post reply on HN