"I see all this potential, and I see it squandered. God damn it, an entire generation pumping gas, waiting tables - slaves with white collars. Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don't need. We're the middle children of history, man. No purpose or place. We have no Great War. No Great Depression. Our great war is a spiritual war... Our great depression is our lives. We've all been raised on television to believe that one day we'd all be millionaires, and movie gods, and rock stars, but we won't. We're slowly learning that fact. And we're very, very pissed off."
What proportion of 'this' sentiment is echoed by that quote? "Tyler" seems to indicate that this is a marketing problem - expectations not aligning with reality. It's a mixture of hard work, consumption and advertising. The question I propose, what proportion of this sentiment can be attributed to falsely attributing financial success (aka 'things') to a better life? That's not to say money isn't important, it's just stripping out the consumption element. Never in our life has it been so apparent how little we have compared to others (thanks Instagram) - is it possible the crux here is that our 'internal expectations' have risen exponentially while reality moves linearly?