If people cannot argue fruitfully about questions that are part of their identity (and I agree with this premise), then it follows that for one to win politically (or convert them), the trick is not to convince people that your views are correct, but rather to convince people that their identity is threatened and that them maintaining their current identity (whatever that identity may be—and perhaps vagueness is key…
Sheer scale. There’s so many of us, and everyone is mostly replaceable. Not just in the economy, but in everything.
The identity is the one flag in the ground that screams ‘I stand for something’. I’m upset at myself and everyone for bringing back high school into our adult world. The book bags adorned with band stickers, the clothes, the cliques, all making it clear in a superficial way ‘this is who I am’. Like a generation of adult Goth kids - we fucking get it.
It just seems like we have to grow up, over and over.